Art Director

Ernie Ball Inc. - San Luis Obispo, CA

Full-time

This is a role for a design communicator who can work across all media formats, screens, types and technologies. As Art Director you will develop and apply the creative strategy, formulate concepts, execute and design against them for ad campaigns in print, film, digital, packaging, retail point-of-sale and social, as well as establishing the standards and guidelines that celebrate and serve the brand’s iconic counterculture California born and bred legacy. The Art Director will develop and manage an internal team, off-site talent, external agency/production partners and team with colleagues in artist relations, product development, engineering and sales divisions working both the B2B and B2C dimensions of the business. Ernie Ball’s Art Director will drive boundary pushing ideas into actionable concepts across all organization channels, distributors and retail partners worldwide.

How You Contribute:

  • Work with global product, engineering, marketing and artist relations divisions to develop creative concepts and executions of assigned campaigns and products.
  • Lead photo shoots, both location and table top, including prep, styling, and editing.
  • Partners with marketing counterpart, reviewing and developing creative brief to assure alignment.
  • Presents concepts to senior leadership in Creative and Marketing.
  • Oversees design team to develop approved concepts.
  • Mentor junior creative staff.
  • Remains current on industry trends and technology.

Skills for Success:

  • Broad background in art direction, design and copy that spans all aspect of communications; digital, print, visual and oral storytelling with a heavy bias on creating content that generates action.
  • A minimum of an associate's (2 year) degree in advertising, communication design, illustration, webUX and or visual arts. A bachelor (4 year) degree is preferred.
  • If no degree is possessed, then 6+ years related experience in agency setting is required.
  • 4+ years design experience in an agency setting is required.
  • 2+ years of supervisory experience required.
  • Exceptional working knowledge of Adobe Creative Suite, design trends and typography.
  • Understanding of web design and UX principles with experience designing for an e-commerce or media website.
  • Excellent concepting, creative development, and design skills.
  • Comprehensive photo-retouching and image development skills.
  • Strong understanding of color theory and color relationships.
  • Experience in print production process, knowledge of production techniques, and correct disking procedures.
  • An immersion in music, film and lifestyle sport culture - Background as a musician is a plus
  • Clear and concise communication and organization skills.
  • Ability to creative direct, manage a freelance/vendor/agency pool and ensure high quality creative work is delivered on time, on budget within given time constraints.
  • Demonstrated ability to think creatively and provide marketable solutions in conceiving, developing, and producing tactics.
  • Proven experience managing a team of creatives or assembling teams for specific projects.
  • Promote a culture of innovation and strategic thinking thru design.
  • Ability to work well with all types of creatives, producers, production, and team members in a fast paced environment with changing direction.
  • Desire to mentor and manage designers, recognizing and guiding talent and growth.

BENEFITS:

Medical
Dental
Vision
Vacation
Sick Pay
401K with employer match
Employee Discount
Gym Memberships

About Ernie Ball:

“Ernie Ball is a team of mavericks, pioneers and rule-breakers in an unconventional pursuit of our counter-culture voice that defines our brand, artists and family. It doesn’t matter what kind of music you play. At the center of it all, it’s Ernie Ball.” - Sterling Ball

Ernie Ball is the original rock ‘n’ roll guitar string company rooted in creativity, music and counterculture. Founded in Newport Beach, CA in 1962, Ernie Ball has forged a legacy of empowering and supporting musicians by crafting tools for millions of guitarists globally including many of music’s most revered and inspirational players such as Eric Clapton, Jimmy Page, Keith Richards, Pete Townshend, Slash, Metallica, John Mayer, Muse, Mac Demarco and St. Vincent. Today our products are available in over 130 countries worldwide and continue to be the most recorded product in music history.

Acquiring Music-Man from Leo Fender in 1984, The Ball family have since built a team of dedicated engineers, marketers and creatives based in San Luis Obispo, CA. who collectively share a common goal: crafting the highest level of hand-crafted instruments available mixing state-of-the-art robotics with the art of hand-craftsmanship as well as award-winning, industry leading marketing and creative materials that define music culture.

The family-run company maintains Ernie’s dedication to preserving the musician's playing experience and delivering superior sound quality through the development of new products, We are constantly inspired by the expressive creators within our company and community as they bring new and innovative perspectives to help shape and transform the future of our business. At Ernie Ball, you’ll join a family of innovative and collaborative people who strive to bring Ernie’s spirit to life in everything we do.

Job Type: Full-time

Experience:

  • Design: 4 years (Preferred)
  • Art Direction: 2 years (Preferred)

Education:

  • Bachelor's (Preferred)

Location:

  • San Luis Obispo, CA (Required)

Seasonal job:

  • No