Full Job Description
Chime is the largest and fastest-growing player in the challenger-banking space, providing mobile and online banking technology in the U.S. and facilitating over 5M accounts with no physical branches. We're a technology company relentlessly focused on helping our members achieve financial peace of mind. That's why we offer access to an award-winning bank account that doesn't charge hidden fees, can give members early access to their paychecks, and enables them to grow their savings automatically. And we're just getting started. We are proud of our mission, devoted to our members, and passionate about applying technology to the challenge of making financial health a reality for everyone.
We have one of the most experienced management teams in Fintech and have raised over $800M in funding from DST, General Atlantic, Iconiq, Coatue, Dragoneer, Menlo, Access, Forerunner, and others. If you're looking to join a fast-growing company with a beloved, daily-use product and an authentic mission that puts people first, we want to meet you.
About the Role
As a Paid Search Specialist focused on growth and results, you will report to the Growth Manager that manages the Google partnership. You will help scale search campaigns, identify new opportunities, manage the relationship and analyze them to further optimize performance.
Drive new user enrollment while optimizing for LTV through Paid Search
Identify new keyword expansion opportunities in new and existing campaigns
Build out and launch campaigns
Work with partners to get into and prove out new BETAs
Own all testing methodologies with search, including and not limited to bidding, audiences, ad copy and landing pages.
Build out reporting to highlight performance and identify key trends
Drive short-term and long-term search strategy and share findings with stakeholders
Tackle monthly and quarterly performance goals
Work with SEO on keyword & content expansion strategies
Work with compliance, and the broader marketing team to ensure all messaging is up to date
Develop a strong, working relationship with our Search Partners (Google, Microsoft, etc.)
You're analytical and results oriented and understand the importance of striking the balance between efficiency and scale
You have a proven track record of managing and successfully scaling B2C search campaigns
You have a strong understanding of marketing channels along with their relevant KPIs such as CTR, CVR, CPA, CAC and LTV.
You're good with Excel (i.e. run pivot tables, vlookups and more)
You've worked directly in publisher platforms (Google Ads, Microsoft Ads, Yahoo Gemini) as well as experience in bid/campaign management platforms (Kenshoo, DoubleClick, Marin, etc.)
You're able to thrive in a fast-paced and dynamic start-up environment
You're an excellent written/spoken communicator
You're very organized and have high attention-to-detail
You have a growth mind-set
You have 3+ years of relevant experience.
BA/BS required or equivalent work experience.
Plus: Experience working in a fast-paced start-up, e-commerce or agency
Plus: Experience with Mobile Apps
Plus: Experience with other digital channels (Paid Social, Display, Programmatic, Email, etc.)
What we offer
Competitive salary based on experience, medical and dental benefits, as well as a 401k match
Free snacks and drinks, plus weekly catered lunches.
Flexible vacation policy.
Monthly happy hours and company events.
A challenging and fulfilling opportunity to join one of the most experienced teams in FinTech and help create a completely new kind of banking service.
We know great work isn't done alone. We're building a team of individuals to Chime in with their different strengths to benefit our employees and members. We strongly believe that different backgrounds and ideas are a competitive advantage; we hire candidates of any race, color, ancestry, religion, sex, national origin, sexual orientation, gender identity, age, marital or family status, disability, Veteran status, and any other status. Chime is proud to be an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with the San Francisco Fair Chance Ordinance. If you have a disability or special need that requires accommodation, please let us know. To learn more about how Chime collects and uses your personal information during the application process, please see the Chime Applicant Privacy Notice.