The primary purpose of the Communications & Marketing Specialist position is to serve as the manager and lead on all communications, marketing and advertisement, website and social media content, and associated activities on behalf of the Department of Family Medicine. The position is integral in managing and coordinating the departments creative process, brand recognition, continuity of communications and marketing, and managing our social media and web presence. The position is key in aligning these activities amongst various stakeholders, including the departments executive level leadership team, UNC Health Care, UNC Physician?s Network, the Patient Advisory Council (PAC), the School of Medicine, and other outside organizations and agencies. This position may also support the research section of the department, providing project and program support, analyzing data, and assisting with dissemination of research through appropriate communication channels. Key job responsibilities include: Communications ? Responsible for internal and external communications for the Department of Family Medicine and ensuring organizational communication excellence and continuity of messaging, branding, and reputation ? Research and lead communication and branding initiatives across multiple sections of the department in partnership with executive leadership ? Coordinate and manage the creative process for communications within the department Marketing and Advertisement ? Responsible for internal and external marketing and advertising strategies for the UNC Department of Family Medicine in partnership with UNC Physicians Network and associated University personnel ? Research and lead marketing and advertising initiatives across multiple sections of the department in partnership with executive leadership ? Coordinate and manager the creative process for marketing and advertisement within the department Website and Social Media Management ? Manages the Department of Family Medicine?s various website platforms and social media outlets ? Research and lead website and social media initiatives across multiple sections of the department in partnership with executive leadership ? Oversee the design and maintenance of departmental website, social media accounts, and SharePoint site (content creation, maintenance, redesign, information dissemination, and continuity) Research Section Communications Facilitator ? Responsible for program support and coordination for the Research Section of the Department of Family Medicine ? Coordinate activities related to Research and Outlook (R&O) annually, creating graphs and charts to reflect research growth and metrics ? Assist as back-up to the departments grants administrator for grant and project coordination, budgeting, and submission
Minimum Qualifications: Bachelor's degree in a discipline related to the area of assignment; or equivalent combination of training and experience. All degrees must be received from appropriately accredited institutions.
Position Number: P010590
Posting Date: 08/13/2019
Closing Date: 08/19/2019
American Recovery & Reinvestment Act Funded: No