Search Engine Marketing Specialist, SEM

Covenant Retirement - Cromwell, CT3.8

Full-timeEstimated: $54,000 - $72,000 a year
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The Central Office of a nation wide family of Continuing Care Retirement Communities is seeking a Search Engine Marketing (SEM) Specialist. This position will be located in the Cromwell, Connecticut area.

In this role, Search Engine Marketing (SEM) Specialist will:
Foster an environment of inclusion, positivity, professionalism, and trust on a day to day basis.
Work closely with Senior Vice President of Digital Strategies, project managers and various departments to launch and support both internal and external applications and marketing solutions.
As needed, assist in the project management of joint projects with a cross-functional team. Management of online marketing strategies and tactics. Provide insight and oversight of all
Assist SVP of Digital Strategy with creating documentation and processes.

Provide and coordinate technical support with third-party vendors.

The ideal candidate will have:
Bachelor's Degree, required.
2-4+ years experience of online marketing.
Management of online marketing strategies and tactics. Must have experience deploying and managing the following online marketing tactics. Including but not limited to:
Search Engine Optimization
Local SEO
Pay-Per-Click Programs
Mobile Marketing
Display Advertising
Behavior and Contextual Marketing
Web Site analytics and performance (Google Analytics)
For full time employees, we offer a generous benefits package that includes:

Medical, dental and vision insurance
Employer paid group term life and disability
Paid Time Off (PTO) & six paid holidays
403(b) with a 3% employer match

Various voluntary benefits:
Life, AD&D
Tuition assistance and scholarships
Employee assistance program
Legal services, home/auto insurance, discount purchasing program
Pet Insurance
Fitness center use at most facilities.
For more information about Covenant Retirement Communities, please visit
Covenant Retirement Communities (CRC) is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity or expression, religion, national origin or ancestry, age, disability, marital status, pregnancy, protected veteran status, protected genetic information, or any other characteristics protected by local laws, regulations, or ordinances.