Director, Product Marketing
We're looking for a seasoned leader of Product Marketing Managers with a strong background in SaaS and enterprise software, preferably someone who has experience with DevOps personas.
We are the only multi-platform, SaaS-native application, and IT operations performance management company. We thrive on providing solutions and tools that help engineering and operations teams monitor, troubleshoot, and optimize the performance of their web, mobile, and browser applications across application, SaaS and infrastructure tiers. And, we are having a ton of fun doing great work.
We are looking for a Director, Product Marketing who can very quickly learn our highly technical set of products while building up, motivating, leading and adding to a world-class set of product marketers. It might be helpful if you understood the difference between PUT and POST, interpreted and compiled, threads versus events, hypervisor and virtual machine, Cloud and datacenter, Dev and Ops but it’s more important that you understand business strategy, enterprise sales motions, goal setting, and the fine art of working with people to get things done.
At New Relic, you will be a core leader for the team responsible for driving product marketing strategy and vision across our six paid products, working with Product Management to deliver breakthrough products, and growing the business in tight partnership with Marketing, Sales, Technical Sales, and Customer Success teams.
Lead a team of product marketing managers responsible for the overall product marketing strategy for New Relic's set of six products (APM, Infrastructure, Browser, Mobile, Synthetics, Insights), informed by market, industry and competitive insights – and use it to align and energize key stakeholders and team members responsible for the overall business.
Mentor and grow our talented product marketing managers while creating an environment for your team, and all of the teams they work with, to be successful.
Drive extremely tight and valuable relationships with our Sales and Technical Sales leaders by having your team deliver the right assets (in person or electronically) at the right time.
Work with your team, in collaboration with Marketing and Product Management, to define a detailed, rolling 4-quarter product marketing roadmap based on the product and marketing strategy and drive the alignment of key actions to deliver on the roadmap; adjust the roadmap as needed based on key metrics, market forces, and changes in execution resources.
Lead the business during the full product lifecycle – from initial launch, to delivery, to end of life – collaborating with other teams across the company, including Product Management, Sales, Technical Sales, Support, and Marketing counterparts.
Communicate a clear set of business priorities and customer imperatives at all times and actively work with the extended team to drive key trade-off decisions.
Establish business metrics (win / loss ratio, revenue attribution, average selling price, etc.) and key customer/market research questions and work with market research (or build your own process) to gather key customer insights to inform product positioning and messaging. Maintain an active view of key competitors and their anticipated next moves. Deeply engage other parts of the company in this process.
Own the process and delivery of the customer-facing product and roadmap presentations on a quarterly basis with the team.
Collaborate with Sales Management, Marketing, Finance, and other relevant teams to provide the market context and key drivers that feed the revenue forecast and longer-term outlook and TAM. Actively engage and solve for business limiters within your control and passionately pursue accelerants.
Coach your team on meticulously thinking through every aspect of the overall customer experience, putting users' needs first in the definition of requirements. Continuously seek improvements to the sales motion working with the Sales, Marketing and Sales enablement teams to better drive the business and/or key metrics.
Serve as key spokesperson for the business, delivering clear, compelling communications up and across New Relic and outside the company to position your product for success and garner any support required to successfully execute the business. Actively support ongoing marketing activities in partnership with Marketing and the Sales team.
Skills and Experience:
Several years of experience managing product marketing managers
Deep empathy for DevOps, Dev, or Ops personas, ideally in the application performance monitoring market
Experience with cloud native, datacenter, and hybrid infrastructure and applications
Experience working in medium-to-large software companies
Experience working on or managing enterprise/business-to-business products
Strong interpersonal skills, including the ability to lead via influence, patience and determination
Excellent analytical/problem-solving skills, including data analysis
To get started, click on the link below. To fast track your application, let us know in your cover letter why this job particularly interests you. We look forward to talking!
We are particularly interested in having a diverse team, with a broad set of skills and viewpoints. If this seems like your dream job, but you're not sure if you qualify, apply anyway! We'll carefully consider every applicant that takes the time to apply for this specific position. We'll either move forward with you, find other teams that would be a good fit, keep in touch for later opportunities, or thank you for your time.
To be effective, you’d need to work out of our beautiful office in downtown Portland, Oregon or in downtown San Francisco, California most of the time.
At New Relic, we hire people who are eager to contribute to our culture, and we empower them to do just that. We take pride in thinking beyond our day-to-day job descriptions and encourage you to actively seek out opportunities to create the type of work environment that you want to be a part of. What does this look like in action? You should be ready to be a “culture add” to New Relic and spend ~5% of your time finding meaningful ways to make this an even better place to work.
A little about us:
New Relic provides the real-time insights that software-driven businesses need to innovate faster. New Relic’s cloud platform makes every aspect of modern software and infrastructure observable, so companies can find and fix problems faster, build high-performing DevOps teams, and speed up transformation projects. Learn why more than 50% of the Fortune 100 trust New Relic at newrelic.com.
New Relic is a San Francisco Best Places to Work award winner, an Oregon “Top Workplace” award winner, named a leader in the Gartner’s 2012, 2013, 2014, 2015 & 2016 “Magic Quadrant” for APM companies, a Top 100 OnDemand Company, Best of SaaS (THINKStrategies), Top 100 Coolest Cloud Computing (CRN); 10 Cloud Management Companies to Watch (NetworkWorld) – the list of accolades goes on. More important than all of that: we provide challenging work, opportunities to learn, high-quality teammates, a standard-setting product, and a company on the move.
Our office is in the tech mecca of Portland, with easy commute access and a plethora of good eats and great coffee. We provide competitive compensation including equity and big-company benefits (medical, dental, etc.)—all while maintaining the energy, agility and fun of a start-up. We can help with relocation and are open to H1-B transfers.
New Relic is most decidedly an equal opportunity employer. We eagerly seek applicants of diverse background and hire without regard to race, color, gender identity, religion, national origin, ancestry, citizenship, physical abilities, age, sexual orientation, veteran status, or any other characteristic protected by law. Note: Our stewardship of the data of thousands of customers’ means that a criminal background check is required to join New Relic.