Content Strategist

Pluralsight - South Jordan, UT (30+ days ago)4.5


Job Description

We’re looking for a strategic thinker to be a driving force behind our content strategy, and work across our organization and author community to tell stories about technology.

Responsibilities:
Collaborate with content manager to organize editorial calendar and manage content creation process, including brainstorming ideas, managing pitches, assigning internal and freelance writers and preparing content for publishing
Help translate product messaging, technology trends and current events into relevant content
Work with freelancers and in-house teams to develop stories and publish content using a CMS
Collaborate with content editor, copywriters and freelancers to provide feedback and track deadlines in project management software
Drive traffic to content through SEO and providing recommendations to social media, digital marketing and partnership teams
Select topics, conduct outreach and engage internal or freelance experts and produce live webinar events
Write and deliver supportive assets for content and webinar events
Track and report on key metrics and optimize content performance
Write content and copy edit as needed

Qualifications:
2-5 years’ experience in content marketing or other relevant experience
Preferred degree in English, marketing, journalism or related field
Must have previous experience with marketing content, ideally B2B
Demonstrated skill creating impactful and creative content in various forms
Ability to follow brand guidelines and adhere to company messaging
Ability to make data-driven decisions
Experience hosting webinars, podcasts or live broadcasts a plus
Solid organizational skills and ability to self-manage time and adhere to deadlines
Experience with Workfront or other project management software
Experience with Adobe Experience Manager or other CMS
Experience in technology or learning industries a plus
Strong attention to detail
Thrives in a fast-paced environment Qualifications

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Additional Information

Be yourself. Pluralsight is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.