Hartz has been a leading brand in pet care for over 93 years. The Hartz brand has a high consumer awareness level and is considered one of the most trusted brands in the US. Hartz holds category leadership position in most categories in which it competes, including Wet Cat Treats, Flea & Tick treatment, Dog Pads, Grooming, and Toys.
At Hartz, we truly understand the important relationship between Consumers and their Pets, and we provide products that make this relationship more rewarding and fun. We strive to develop and apply new ideas and technologies to give you and your pet the finest quality pet supplies – so your pet will live a healthier, happier, and longer life!
This is our Company’s fastest-growing category and has recently become the category leader with the #1 share over all other new and incumbent competitive brands. This is a nationally advertised brand with strong distribution across all major US retail mass/grocery and eComm channels/key customers.
The Associate Brand Manager is responsible for assisting the Brand Manager/Director in the development and execution of marketing and innovation/renovation plans that deliver sales, market share, and profit growth targets for their category. This position is accountable for developing deep understanding and insight into the category, consumer, competitor, customer, channel dynamics, and the internal P&L.
If you are as passionate about Pets as we are, and would like to make a real difference as a part of a winning team then we want to hear from you! This position is located at our Secaucus, NJ corporate headquarters.
Assist in the identification and development of new products, product improvements, packaging improvements, and line extensions – develops 3C/4P analysis and development. Partners with R&D.
Develop a deep understanding of the category, consumer, and competitive activity and utilize internal, syndicated, primary and secondary sources to identify to grow or maintain segment market share consistent with company portfolio strategy.
Analyze and summarize the results of market research and POS data
Understanding of category/segment sales performance key drivers by month (POS-based and internal shipments) and the ability to forecast accurately
Support Customer Development organization by assisting in the development of insightful, clear, and impactful sales presentations to support new products and educate on category trends/consumer understanding. Understands channels and customer-specific opportunities and issues.
Maintain knowledge of key competitive activity, new products, product improvements, and market/channel trends within the category to keep competitive. Maintain basic understanding of overall pet care/market trends shaping the industry.
Assist in SKU portfolio management for the category and inventory working closely with a cross-functional team
Assists in the execution of consumer communication / promotional support, working with Hartz agency of record on 360-degree consumer activation.
Provides support to the cross-functional project teams to execute plans and provide direction on day to day management of business issues and opportunities.
Provides support to forecast volume and work through S&OP process in conjunction with Sales, Operations Planning and other parties as appropriate
Develops P&L’s for new items / existing items to evaluate pricing/cost/trade support changes
Works closely with Marketing Coordinator in development/approval of packaging design
Develops materials to execute consumer market research studies
Helps maintain IRI database integrity for their category
Perform other duties as assigned
A minimum of 2 years’ experience in Consumer Packaged Goods (CPG) Brand Management
Working knowledge of IRI/Nielsen POS and Panel Data
Experience conducting market research and P&L analysis
Bachelor of Business Administration degree required/Marketing Concentration preferred
Proficient in Microsoft Office Suite programs
Competitive compensation and generous employee benefits
Office perks, such as summer hours, company outings, bring your pet to work, and more!
Business casual work environment
Quality Products for pets since 1926
Hartz is an equal opportunity/affirmative action employer of women, minorities, individuals with disabilities & protected veterans
Join a team of people who share a common passion — a love for pets.
If you are a pet person, you have come to the right place. We are pet people, obsessed with finding new and better ways to connect pets with the people they love and love them back. We work hard to bring innovative products to market, make a difference in our communities and support our teams both inside and outside of work.
Take a look at the career opportunities we currently have available. Hartz provides competitive compensation and generous and comprehensive employee benefits.
Hartz is committed to providing reasonable accommodations to applicants with disabilities. If you need assistance in completing the on-line Employment Application, please call Human Resources at 800-354-0407, Ext. 120. When contacting us, please provide your contact information and state the nature of your accessibility issue. We will only respond to inquiries concerning requests for reasonable accommodations.
If we have a job in your area of interest and your background fits our requirements we will get back to you immediately.