Facilitates the messaging needs of the State Office of Highway Safety (OHS). Assists in developing and coordinating public outreach messaging, messaging policies and procedures for OHS by researching past outreach practices, adhering to current outreach policies, and incorporating the recommendations of the National Highway Traffic Safety Administration (NHTSA) into highway safety messaging on topics such as seat belt use, speeding, distracted driving and impaired driving enforcement mobilizations.
Researches, plans, executes, evaluates and develops OHS outreach programs and publicity, as well as applicable policies and procedures, for statewide enforcement efforts on topics such as seat belt use, speeding, distracted driving and impaired driving.
Develops all aspects of the annual communications program of the OHS to disseminate informational, educational and promotional materials regarding the OHS’s activities for priority issues identified through the Highway Safety Plan.
Updates, develops, writes, edits, modifies, designs and produces new safety materials, publications, promotional items, outreach materials, forms, and files to include audio, video, digital, online and paper formats. Arranges for reprinting as needed. Ensures documents, forms, files, plans and procedures are properly maintained and kept current.
Manages and acquires state contracts for advertising, promotion, graphic design, video and audio production. Maintains budget and reconciles monthly billing statements.
Oversees the storage of publications and other materials as assigned. Manages the OHS display at conferences and events.
Coordinates the content and organization of the OHS website according to standards, and produces the OHS newsletter, and the OHS annual report.
Pursues and develops strategic partnerships to further the reach and effectiveness of traffic safety messages.
Supports logistics of and participates in public outreach events including interacting with the public of all types and ages, including public and private entities, associations, groups, agencies, etc.
Develops and maintains a high level of proficiency in computer office software ((i.e. Word, Excel, Visio, PowerPoint, etc.), design software, social media platforms and online news platforms (i.e., Adobe Photoshop, InDesign, Illustrator, Acrobat, Dreamweaver, Contribute, Facebook, YouTube, Twitter, HootSuite, Old Reader, etc.), and proofreading to ensure assignments are submitted accurately and in a timely manner.
Trains OHS staff in the use of online forms.
Education: Bachelor's degree from a recognized college or university with major study in journalism, communications, public relations, advertising, business, consumer studies, film, television, or a related field. Each additional year of approved formal education may be substituted for one year of required work experience.
Experience: Three years' experience in public relations, communications, journalism, advertising, newspaper writing, magazine editing/management, film, television, processing consumer complaints, customer service, or a related field. Each additional year of approved work experience may be substituted for one year of required formal education.
License/Certification: Valid driver’s license.
PREFERRED QUALIFICATIONS: Experience in writing, creating, editing and proofreading written documents, outreach materials, audio files and video files in both digital and non-digital formats. Experience in creating and editing online forms and websites.
Strong computer skills are required including proficiency in use of MS Office and a comprehensive understanding of Adobe Photoshop, InDesign, Illustrator, Acrobat and design platforms such as Dreamweaver and WordPress.
Before appointment is made, candidate will undergo a comprehensive background investigation including a fingerprint-based criminal background check.
Must carry a cell phone or other mobile notification device.
DISCLAIMER STATEMENT: The supplemental job description lists typical examples of work and is not intended to include every job duty and responsibility specific to a position. An employee may be required to perform other related duties not listed on the supplemental job description provided that such duties are characteristic of that classification.
For further information please contact Captain William Haynes, firstname.lastname@example.org 603-223-8918.
TDD Access: Relay NH 1-800-735-2964