Web Analyst

Legacy.com - Chicago, IL (30+ days ago)4.5

Legacy.com is a global digital media company that sits at the center of the memorialization ecosystem, connecting it's audience with content provided by newspapers and funeral home partners. Legacy.com’s partners benefit from its unparalleled scale, which enables continuous innovation of its industry-leading obituary products, advertising, and accompanying e-commerce engine. The company has gone through more than a decade of double-digit growth and is ranked among Quantcast’s Top 50 most visited domains. We have our sights set on breaking into the Top 25 to serve more people than ever by leveraging our data and expanding our business model. Legacy is privately held by Pamplona Capital Management.

Over the years we have created a successful, growing business all while nurturing an organization that makes social contributions. If you have a big brain, big ambitions, and a big heart, we want you! We have an immediate need for a talented, motivated Web Analyst who will report to our Manager of Business Analytics.

Position Summary

We are looking for a Web Analyst with strong Google Analytics experience to help us report and analyze web traffic, website behavior, and product performance for multiple product lines. You will help us solve some of the most analytically complex questions that a fast-growing company faces by leveraging the trove of data that Legacy.com has access to, including web traffic, sales, and customer data, and turning it into actionable insights.

This position requires a combination of strong data analysis, business analytics, and communication skills. A good understanding of business strategy and experience in the ecommerce industry is helpful.

We are looking for an innovative, highly motivated, positive, self-directed team player who is passionate about solving problems.


Report and analyze web traffic, website behavior, and product performance for multiple product lines
Work collaboratively to identify KPIs, business needs and provide data-driven insights to fuel business and marketing decisions
Generate ad hoc reports and related insights that enable the organization to be agile and responsive to new opportunities
Conduct analyses and test hypotheses around business questions
Develop consistent approaches and methodologies, automate repeatable tasks and drive process efficiencies

1-2 years’ experience in data/business analytics in consumer web/mobile, internet advertising, internet search, e-commerce or related field
Solid experience with Google Analytics
Working knowledge of databases and database querying using SQL (or similar query language)
Passion for analytics, data, and delivering results
Insatiable curiosity that drives you to look for the meaning behind numbers through inferential and descriptive statistics
Communication skills of the highest level, with an ability to converse effectively with different groups of people…from executives to customers to developers
Highly organized with a keen attention to detail
Proven team player with the ability to work independently, and manage and prioritize multiple projects, clients, and deadlines in a fast-paced environment.
Experience with predictive analysis and data visualizations techniques using Tableau, R, Python (or other similar BI tools)
Bachelor's Degree in business, mathematics, or quantitative field

Legacy.com offers a very generous and comprehensive salary and benefits package, including:

Medical, Dental, and Vision Insurance
Life & Accident Insurance
Short and Long Term Disability
Paid Time Off
401k plan
Medical, Dependent Care, and Transit Flex Spending Plans
RTA and CTA pre-tax payroll deductions
Employee Assistance Program
Casual dress
Daily, company-provided coffee, tea, soda, and snacks
Friendly, team-oriented, open environment