Full Job Description
Under the direction of the Chief Operating Officer and/or VP of Operations, the Director of Corporate Health Initiatives is responsible for the management and supervision of healthcare strategic partnerships to ensure enrollment and participation in disease prevention and healthy lifestyle programming. This position will provide center support including program fidelity, data collection, and consistent implementation of privacy practices to manage risk and ensure contractual compliance. In addition, the position is directly responsible for the management and oversight of the Downtown Miami YMCA. The Director of Corporate Health Initiatives will facilitate the implementation of working relationships between YMCA partners and YMCA family centers in Miami to ensure optimal service and communication for healthy living programs and events throughout the community. This individual will provide direction, measurement and accountability to the operational activities of the healthy living and program staff with the objective of maximizing growth and profitability. The position is responsible for providing a positive member experience and driving program participation and revenue growth.
Effectively plans and executes strategies that support healthy living, program and engagement plans that ensure that program revenue grows. Position will focus on hospital partnerships, funders, wellness programs, and outcomes.
Monitors program analytics to include trend analysis and assure corrective action plans are in place to avert any downward trends.
Ensure fidelity and outcomes in all disease prevention and healthy living programs.
Implements personal training and small group training growth strategies that support retention of existing members.
Develops and implements Wellness/Healthy Living Director training programs focused on core wellness programs such as: personal training, small group training, and group exercise classes, new member onboarding, customer service, and new director orientation.
Create and manage systems for billing and collection 3rd party reimbursement and corporate contracts.
Build and convene the Clinic to Community Work Team and expand the work team to include employers.
Assist in providing for program sustainability of disease prevention and return to health programs through annual campaign contributions, grants, and sponsorships.
Support Centers and develop Association practices to retain and grow corporate wellness contracts.
Grow membership through improving the conversion of referred participants to members.
Support centers in the implementation of disease prevention and return to health programs.
Assists with leadership and provides staff support to the Association Strategic Plan.
Shares responsibility for adherence to and development of the department budget, in consultation with the VP of Operations and the COO.
As necessary, provide grant oversight ensuring outcomes and supervising staff and volunteers.
As necessary assist with management and reporting of grant programs (participation, quality, data collection, record keeping, statistical reporting, documentation of expenses, invoicing and outcomes).
Build strong relationships with grant, health care, and community partners.
Shares responsibility for the retention and growth of programs and initiatives.
Assists in monitoring safety in all areas.
Shares responsibilities for program supervision, public relations, planning and marketing promotions.
Provides direct leadership to specific programs (areas) as assigned.
Assists with Annual Campaign, along with other campaigns, and initiatives as needed.
Involved with other community groups in identifying and responding to community needs and issues.
Fosters a climate of innovation and resolves problems to ensure member satisfaction.
Coordinates with marketing efforts to maximize enrollments and provides ongoing support to Program Directors on related issues.
Coordinates program registration, including logistics to support phone, walk-in, and web registration.
Recruits, hires, trains, develops, and holds accountable key wellness staff as needed. Reviews and evaluates staff performance.
Utilizes critical thinking skills to measure, evaluate, and make recommendations on all marketing plans and strategies for both the organization and family centers and develop analysis reports to reflect return on marketing investments.
Works closely with HR and senior leadership to evaluate, recruit, and select Program Directors.
Plans, schedules and leads Downtown Miami leadership team and healthy living meetings as assigned.
Coordinates with the business office as necessary on financial transactions.
Builds external market position by locating, developing, defining, negotiating, and closing business relationships.
Organizes events for the YMCA of South Florida as assigned.
Represents and promotes the YMCA at community events.
Works closely with the COO and VP of Operations to ensure delivery of the Association quality standards and protocols.
Assists with any other projects or activities as required or assigned.
Bachelor's degree in related field preferred or equivalent combination of education and experience
Minimum 5 years of supervisory experience in customer service, operations and service delivery models.
Strategic planning and tactical execution experience with proven significant results / outcomes.
Minimum of 10 years’ experience with supervision of budget exceeding $1M.
Demonstrated record of accomplishment with healthy living programming and development of strategic partnerships.
Proficient with Microsoft Office products (MS Word, Excel, PowerPoint).
Must have good interpersonal, public relations and communications skills, including the ability to develop presentations.
Must be able to work flexible hours including evenings, weekends, and holidays.
Ability to relate effectively to diverse groups of people from all social and economic segments of the community.
Ability to respond to safety and emergency situations.
Bi-lingual, English and Spanish, a plus.
As a condition of employment, you will be required to submit to and satisfactorily clear a thorough Level II fingerprinting background screening.
The YMCA of South Florida is a Drug Free Workplace and is committed to the policy of Equal Opportunity prohibiting discrimination in employment because of race, color, religion, gender, national origin, sexual orientation, political affiliation, age or disability.
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