Full Job Description
With Discover, you’ll have the chance to make a difference at one of the world’s leading digital banking and payments companies. From Day 1, you’ll do meaningful work you’re passionate about, with the support and resources you need for success. We value what makes each employee unique and provide a collaborative, team-based culture that gives everyone an opportunity to shine. Be the reason millions of people find a brighter financial future, while building the future you want, here at Discover.
What You’ll Do
Responsible for media tactical planning and to deliver relevant advertising messages to the appropriate consumers at the right time in the right channel. Partner with internal Integration, Planning and partner teams while helping to support the media agencies and analytics teams to optimize brand campaigns leveraging new capabilities .
How You’ll Do It
Supports day-to-day of media tactical plans, testing plan, test design, audience selection, and delivery. All channels will be covered, but emphasis on digital-first. (Includes support of content, sponsorships and other.)
Partners with analytics and media agency to utilize key performance indicator measurement recommendations to develop optimization plans for media delivery. Develops the success criteria to measure against.
Develops relationships and tactical execution plans with external media agencies and internal partners.
Responsible for operational excellence, partnering to ensure process improvements, personal accountability to do the right thing, and innovative thinking to make the media work harder for the business.
Manages all aspects of digital media testing plan, test design, audience selection, and delivery. Drives alignment on test design and delivery across Brand marketing teams, if applicable.
Organizes new initiative pitches into frameworks to evaluate opportunities and develop recommendations, if applicable.
Executes new partnerships through the contractual onboarding process. Manages legal, compliance and regulatory requirements to ensure appropriate compliance across all channels, if applicable.
Identifies and evaluates external vendors to build the digital optimization roadmap, if applicable.
Qualifications You’ll Need
Bachelor’s Degree in Business, Marketing, Engineering, Social Sciences, Statistics, Mathematics, Analytics, Economics or Communications
4+ years of experience in Marketing, Advertising, Media Segmentation and Testing, Addressable Media, Design and Analysis of Experiments or related experience
In lieu of education, 8+ years of experience in Marketing, Advertising, Media Segmentation and Testing, Addressable Media, Design and Analysis of Experiments or related experience
Bonus Points If You Have
Master’s Degree in Business, Marketing, Engineering, Social Sciences, Statistics, Mathematics, Analytics, Economics or Communications
6+ years of experience in Marketing, Advertising, Media Segmentation and Testing, Addressable Media, Design and Analysis of Experiments or related experience
Support management of all media channels, with an emphasis on digital
Marketing agency experience
What are you waiting for? Apply today!
The same way we treat our employees is how we treat all applicants – with respect. Discover Financial Services is an equal opportunity employer (EEO is the law). We thrive on diversity & inclusion. You will be treated fairly throughout our recruiting process and without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status in consideration for a career at Discover.
24-Hour Nurse Hotline & Telehealth Services
7 Paid Holidays
Annual Flu Shots
Employee Assistance Program
Flexible Work Environment
Group Auto, Home and Pet Insurance
Healthy Eating Program
Legal Assistance Plan
Onsite Emotional Health Counselors
Onsite Fitness Centers
Onsite Weight Watchers at Work
Paid Parental Leave
Professional and Leadership Development Programs
Service Anniversary Awards
Annual health Evaluation and Health Coaching
Critical Illness Insurance
Health Savings Account, Health Reimbursement Account and Flexible Spending Accounts
Health, Vision and Dental Insurance
Life and Accident Insurance
Long-term and Short-term Disability Insurance
Onsite Health Services Center with Nurse Practitioner
401(k) Savings Plan with Fixed and Matching Contributions
Employee Stock Purchase Plan
“Financial Wellness for You” Learning Programs