Marketing Manager

CleanChoice Energy - Washington, DC (30+ days ago)5.0

CleanChoice Energy seeks a dynamic, driven and detail-oriented Marketing Manager to help build our brand and customer base through the effective management of door to door, telemarketing, and tabling channels. This is an exciting opportunity for the right person, to help build a different kind of energy company — one that believes in renewable energy and shares the values of our customers. The right candidate has vendor management experience, preferably with telemarketing, tabling and door-to-door vendors. Day-to-day work could range from standing up new sales channels to training call representatives for new marketing campaigns in support of our retail supply, community solar and commercial products. This position will report to the Director of Acquisition Marketing.

Key Accountabilities

Achieve sales goals by initiating and managing telemarketing, tabling, door-to- door and vendors
Vendor contracting, training, quality control and sales attainment
Adhere to Federal, State and Company regulations and guidelines
Manage multiple projects simultaneously with excellent time management skills

Achieving channel sales goals
Designing and implementing new sales and marketing programs to reach acquisition targets
Setting objectives, establishing/tracking metrics, and interpreting results in order to efficiently acquire new customers
Managing outbound telemarketing, tabling and door-to- door programs
Training and overseeing quality of direct sales programs
Managing budgets and taking appropriate action based on program results or any other identified trends or issues
Identify and obtain stakeholder buy in and successfully implement programs aligned with the organization’s vision and departmental goals
Developing scripts, incentive programs and sales compensation structure for direct sales vendors and representatives
Creating marketing materials which meet all organization standards
Understanding and conducting competitive analysis of the energy market
Developing strong, productive relationships with coworkers and vendors
Other duties as assigned
Qualifications and Skills

3-5 years experience in a sales or marketing role with experience in direct sales and vendor management
Excellent time and project management skills, able to manage multiple projects with varying schedules simultaneously
Demonstrated success in developing and implementing marketing, sales, and communication plans that have generated results while building/enhancing brand image
Knowledge of events and trends that affect purchase attitudes, needs, behaviors and brand relationships
Experience developing positive and productive vendor relationships
Experience executing, producing, measuring and improving marketing programs
Ability to oversee, interpret and effectively utilize market research and program results data
Experience in outbound and inbound telemarketing, door-to- door and tabling channels
Experience with Salesforce and Five9 or a similar cloud-based predictive dialer
Excellent presentation as well as written and verbal communication skills
Attention to detail and ability to think strategically and creatively
Utility category experience helpful but not required
Bachelor’s degree or equivalent
Ability to travel
About CleanChoice Energy
CleanChoice Energy is a leading renewable energy company empowering residential and commercial customers to reduce emissions and support clean energy through 100 percent renewable electricity. CleanChoice’s mission is to make clean energy accessible for everybody. CleanChoice supplies only clean renewable energy to customers, operating in eight states and the District of Columbia, bringing cleaner air closer to home. The company is a founding member of the Coalition for Community Solar Access, recently passed $1.5 million in total corporate donations to environmental and social impact organizations, and has been awarded the highest level of B Corp certification.

A sunny office in Washington, DC overlooking the C&O Canal National Park. We’re one block from the Georgetown waterfront.

This position offers compensation commensurate with experience and skills and a robust benefits package.

How to Apply
To apply, please submit a resume and cover letter via

CleanChoice Energy is an Equal Opportunity Employer. Our staff's diverse, multidisciplinary background drives our success, and we are committed to ensuring that all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, or any other characteristic protected by law.