Marketing Data Analyst

Nehmedia - Austin, TX (30+ days ago)


If you are a Data Analyst with experience wanting to work with a small digital marketing agency with a great culture, a variety of clients, with a focus on SMB and specifically pet resorts, we need to talk. We have a diverse team of young and experienced professionals and provide a wide range of digital marketing services including website development, search engine optimization (SEO), paid search management and analytics/reporting. We have a relaxed, but results-oriented and problem-solving culture. We have been a Google Analytics Certified Partner for almost 10 years and help clients implement their websites, track key events and conversions, and report on trends and areas that need improvement. Position is in Austin, TX. Remote working is not an option.

What You Will Be Doing

For this role, we are looking for a data analyst who combines the desire to slice and dice data with the technical skills to implement tracking systems using Google Tag Manager, as well as integrate with charting systems to build reporting dashboards. You need to know how to technically implement but also be astute enough to analyze and report results and interpret the data so key points can be highlighted and recommendations can be made to clients. You must be analytical, quantitative, and statistically driven, but also able to interpret and communicate results in a succinct manner.

Responsibilities

Data Tracking – Modify websites to track form completions and events including scroll depth, video plays, and DOM interactions using Google Tag Manager by building event-tracking scripts.

Data Reporting – Extract data from Google Analytics, Google AdWords, Google My Business and other online systems for analysis and reporting. Some data may be housed in a MySQL data warehouse, so good knowledge of the SQL query language is required. This position requires the ability to build queries that summarize results by channel, user type, device type, etc. and provide high-level and actionable business data. Will also be creating reports using Google Data Studio.

Data Analysis – Be able to interpret data to focus on top actionable items that should be communicated and addressed with team members, management and clients.

Charting – Be able to summarize results into software charting systems (Excel, 3rd party cloud apps, etc.) and develop summary presentations in PowerPoint that effectively communicate marketing results and identify items that need action to improve results.

Requirements

At Least 2-3 Years of Experience and Knowledge of

Google Analytics (Required)
Google Tag Manager
MySQL
JavaScript
Charting/reporting systems
MS Excel
Benefits

Nehmedia, Inc is an Equal Opportunity Employer

Full employee benefits include medical, visual and dental insurance, paid vacation/sick/holiday leave, and HSA. Details will be provided at time of a job offer.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status, or any other characteristic protected by law.

Applicants must be authorized to work in the U.S. and preferably located in Central Texas.

In compliance with federal law, all persons hired will be required to verify identity and eligibility to

work in the United States and to complete the required employment eligibility verification document form upon hire.