PR Sr. Associate - Healthcare

ICR, LLC - New York, NY (30+ days ago)


Job Requirements: ICR, a leading corporate communications firm, is seeking a Senior Associate to join the ICR Healthcare team and work closely with senior level managers to provide superior communications and media relations support for an exciting range of public and private clients in the life science, medical technology, healthcare IT and healthcare services sectors. This experienced Senior Associate serves as a primary day-to-day client contact and is responsible for helping teams drive the tactical execution of plans and campaigns to exceed client expectations. The Senior Associate will also help develop and lead media relations initiatives and manage the development of press materials and deliverables. The ideal candidate is passionate about healthcare, storytelling and media relations and excels in a team environment where management and junior staff work hand in hand to achieve outstanding results.

Responsibilities:

  • Play a significant role in the research, planning and development of strategic and creative corporate communications programs
  • Maintain strong relationships with a range of healthcare and biopharmaceutical industry media
  • Drive media coverage on company news, events and other major media milestones, as well as identifying ways to secure results for clients absent of hard news announcements
  • Develop client content, including contributed articles, press releases, media pitches, and digital content
  • Proactive media relations to achieve quality placements
  • Maintain and enhance client relations
  • Understand the client’s overall business objectives and strategies in order to effectively promote specific campaigns
  • Manage media monitoring and results reporting process
  • Assist with new business pitches and pitch prep
  • Lead multiple projects and interact with senior level clients
  • Solve problems, think creatively and strategically

Qualifications:

  • 3+ years of relevant agency or client side PR experience working with life science, medical technology, healthcare IT and healthcare services companies
  • Proven earned media placements in healthcare and business media
  • Excellent writing, verbal and presentation skills
  • Excellent organizational and planning skills; able to work quickly under pressure, handling and prioritizing multiple shifting assignments
  • A working knowledge of social and media influence, emerging platforms and creative problem solving
  • Creative and energetic personality
  • Exceptional attention to detail and follow up
  • Strong healthcare media relations experience and knowledge, understanding the importance of developing relationships with key healthcare trade and business media and regularly securing high value placements for clients
  • B.S/B.A in public relations, marketing, business communications or related field preferred

Job Type: Full-time