Company Overview:
Essential Engine is an innovative marketing services company serving the Real Estate, Mortgage, Insurance and Wealth Management industries across the United States. The company was founded in 2003 at which time it launched the Five Star Professional Award program. This program identifies outstanding professionals through a rigorous research process. Once identified, Five Star Professionals are provided a wide array of free and paid marketing services offered by Essential Engine to help them achieve their business objectives. Essential Engine also offers a broad suite of marketing services to professionals not participating in the Five Star Professional Award program.
Essential Engine has five core values as the bedrock of its company culture. These values are Agile, Trustworthy, Client-Focused, Dedicated, and Team Player. To have a place at Essential Engine, each employee must demonstrate these core values in their everyday work and interactions with clients and fellow employees. If these core values resonate with you – we would love to have you on our team!
We have a “Video On”, permanent work from home culture. Our “Video On” culture helps us stay connected by seeing the faces of our co-workers and helping build on our core value of Team Player. We embrace technology to not only better serve our customers, but also to build a connected workforce. With employees in more than 15 states, we stay connected virtually and build collaboration through an intentionally designed system of company Happy Hours, Team Meetings, Virtual Lunches, Daybreak Coffee Chats – always with “Video On”.
To learn more about our company, working with us, and our services visit: https://www.fivestarprofessional.com/public/workwithus and https://essentialengine.com/.
Position: Marketing Associate
Job Overview:
We are seeking a dynamic, interesting and results-driven Marketing Associate to join our team. The ideal candidate will have a can-do attitude, a high tolerance for spreadsheets and a strong technical background. Focus will be on lead generation tactics, email marketing, and online marketing efforts. This role is essential in driving our marketing initiatives and supporting our growth objectives.
Responsibilities:
- Develop Lead Generation Programs: Implement marketing tactics to generate and nurture leads through email and other online channels for conversion by account management team.
- Execute Email Marketing: Execute and optimize email marketing campaigns to engage and convert prospects using Salesforce Marketing Cloud.
- Manage Online Marketing: Manage online marketing campaigns, including social media, PPC, and SEO efforts.
- Conduct Data Analysis: Report on the performance of marketing campaigns, using data to drive improvements.
- Collaboration: Work closely with the marketing team to ensure alignment on lead quality and follow-up strategies.
Preferred Experience:
- 2+ years of experience in a marketing role with a focus on lead generation and online marketing.
- Proven track record of successful email marketing campaigns and lead generation strategies.
Qualifications:
- Technical Skills: Proficient in marketing automation tools, CRM systems, and analytics platforms (e.g., Facebook ads, Salesforce, Google Analytics).
- Email Marketing Expertise: Experience with email marketing platforms (Marketing Cloud preferred) and best practices.
- Digital Marketing Knowledge: Understanding of online marketing channels and tactics, including SEO, SEM, and social media advertising. Knowledge of Wordpress, Form Assembly, SEMRush preferred.
- Analytical Skills: Ability to analyze data, identify trends, and make data-driven decisions.
- Adaptability: Quick learner with a proactive approach to problem-solving and the ability to thrive in a fast-paced environment.
- Communication: Excellent written and verbal communication skills.
If you are a creative thinker with a passion for marketing and possess the skills mentioned above, we would love to hear from you. Join our team at Essential and be part of a collaborative environment that values innovation and growth.
Essential Engine is an equal opportunity employer offering competitive compensation packages and benefits including medical, dental, vision insurance, 401(k) retirement plan, paid time off, and professional development opportunities.
Job Type: Full-time
Pay: $47,000.00 - $49,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Life insurance
- Paid time off
Experience:
- Marketing: 2 years (Required)
Work Location: Remote