Community Manager

Wawa - Media, PA4.0

Full-timeEstimated: $41,000 - $58,000 a year
Job Summary: The Community Management Lead will be responsible for aligning all company communications, PR, social media, and marketing content to create a strong brand identity. Be the first point of contact for online followers, thus developing an intimate relationship with the online community.

Principal Duties:
Develop and execute a strong, brand-relevant content plan for social media.
Create engaging content for all platforms, including blog pieces, articles, social media posts, newsletters, and videos.
Engage with online community and respond to comments and requests.
Analyze web traffic and relevant community metrics to measure results and ensure content is correct.
Relay community feedback to relevant internal stakeholders.
Devise and implement community communication initiatives.
Liaise with other departments to stay updated on new marketing initiatives, product and service developments, and to ensure brand consistency.
Attend events and support community events as it makes sense for our social strategy.
Liaise with external agencies or creators to ensure accurate brand representation.

Essential Functions:
Excellent communication skills and ability to communicate effectively to all levels of the organization both orally and in writing
Handle multiple priorities simultaneously
Work independently as well as in a team environment
Organize, plan and manage projects in a timely and efficient manner
Work collaboratively with cross-functional teams
Solid understanding of the organization's business operations and industry
Strong love for all things social
Superb time management skills
Ability to spot and be aware of relevant trends, opportunities and important social media changes
Minimum Requirements

Basic Qualifications:
Degree in Communication, English, Journalism, Marketing or related field preferred
Minimum of three years of experience managing social media platforms
Experience with paid social media
Experience with Facebook, Instagram, LinkedIn, Twitter, and YouTube is essential
Knowledge of Sprinklr or similar programs to manage online postings on different platforms
Proficient in Google Analytics
Knowledge of marketing trends and techniques