Full Job Description
Kivvit is currently seeking a digitally-savvy and politically minded trainee with a background, education or strong interest in digital marketing, social media advertising, and digital analytics to work out of either our New York City office.This paid internship position will allow the selected individual to serve clients in a number of industries including education, energy, public advocacy, tech, sports, healthcare, politics, non-profits sector, and start-ups space. This position will report to the Senior Digital Director and will enjoy the freedom to develop skills in any or all of the constituent tasks: social media campaign planning & execution, developing & testing ad creative, ad operations, budgeting & media buying, general digital marketing, and advertising & website reporting. Trainees will also gain knowledge through direct interaction with a wide array of Kivvit employees, teams, and vendors.Preference will be given to applicants who have experience and/or demonstrable aptitude with some of the following tools and disciplines: Facebook Business Manager, Twitter Ads, Google Tag Manager, Google Analytics, Google AdWords, Simply Measured, Crimson Hexagon, Meltwater, other web and advertising analytics tools & platforms. Some experience with content management systems (Wordpress, Drupal) is a big plus.Responsibilities:Develop strategy and tactics to address client public affairs needs through paid and organic social & digital mediaCreate, manage, and optimize social and digital media campaigns using Facebook/Instagram/Twitter/LinkedIn/Pinterest/Snapchat/Google advertising platforms.Conduct keyword and demographic research to inform targeting strategies within contextual advertising campaigns.Use analytics tools Google Analytics, Crimson Hexagon, Meltwater, and Simply Measured to create dashboards, reports, and other documents to update internal staff and clients as to campaign results.Work with our team of in-house designers, developers and videographers to develop ads that compel people to take action.Qualifications:1-3 years of relevant experienceBachelor's degreeDemonstrable aptitude, interest in, and passion for digital marketing and/or digital political campaigning.Knowledge of and at least some experience with the advertising interfaces on Facebook/Instagram, Twitter, Pinterest, Google AdWords, etc.Knowledge of and least some experience with Google Analytics, Tag Manager, Search Console, and other website tools in the Google suite.Comfort with basic stats and the ability to use data to show why, for example, one ad is performing better than anotherStrong knowledge of Microsoft Office suite, especially Powerpoint and ExcelCompensation and Credits: Trainees work a full-time schedule and are compensated at a competitive hourly rate and are eligible for company-paid medical insurance.
The term of the internship is 6 months. Credits will be assigned based on your school's policies (if applicable).