Associate Director, Digital Strategy & Activation

Zenith - Chicago, IL (30+ days ago)3.5


Job Description

Overview:
This position requires a highly motivated, entrepreneurial person to lead day to day strategic management across the Oracle account, overseeing digital strategic plan development and all aspects of execution. This individual will define, design and deliver Zenith’s vision of ROI+ as a mantra and help champion that spirit to their team, while positioning Zenith Media as an Interactive strategy leader.

About Oracle and the Team:
Oracle is a leading global technology brand that specializes in hardware and software solutions. In the age of instant information, Oracle has shifted its focus to the cloud, with the goal of being the leading cloud provider for midsize and enterprise organizations.

Zenith has a long partnership with Oracle, and leads the global business out of Chicago, coordinating with regional Zenith offices in Singapore and London. We also provide Oracle with a “Power of One” Publicis Solution, working closely with our sister creative agency Leo Burnett on all Oracle production and creative.

Further to this, Oracle is a constantly growing business through acquisition, having bought brands like BlueKai, Eloqua, Responsys, NetSuite, Moat and Micros – which allows the team to work on a range of different strategies and campaigns, targeting different audiences across the nation and world.

Responsibilities:
Identify, develop and deliver high-value interactive strategies, value proposition, competitive advantage, ROI analysis and market research findings to clients
Write and deliver media strategies and oversee the translation of these strategies into the final media recommendations/plans
Lead client presentations and media meetings and provide timely insight into weekly media results
Build, maintain and grow client relationships and client business
Analyze client’s strategies to lead business case development
Build and maintain relationships with media publishers and internal agency counterparts
Command a comprehensive understanding of marketing communications which can be effectively translated into developing media goals, objectives, and strategies
Motivate and manage Interactive team in the creation, development and execution of marketing strategies, solutions, tactics and programs
Facilitate team building through collaborative management style, open communication and focused project management to assure that assignments are executed in a timely manner
Ensure team delivers upon objectives within budget and time parameters
Support VP/SVP in managing account profitability; identify, assess, and implement strategic organizational capabilities and partner initiatives in a profitable manner
Demonstrate problem solving and intervention when necessary
Coordinate with other agencies (regional, specialist and creative, both in and out of network) to deliver on integrated campaign objectives
Understand Agency business objectives above and beyond client role by actively participating in cross agency projects Qualifications

Requirements:
6+ years Digital Strategy & Activation experience, preferably from a media agency environment (integrated media planning experience a plus)
Strong background in interactive work: DSPs, DMPs, Mobile innovations, OLV cross screen, data and analytics, etc…
Experience in an agency environment
Track record of building successful client relationships
Strong presentation skills a must
Strong written and verbal communication skills
Demonstrated ability to think strategically
Must be a self-starter who works well in a fast-paced, team-oriented environment
Proven ability to interact with people at all levels of an organization, fostering strong cross-functional teamwork and result
Significant experience in a service, delivery and/or customer focused organization is required, SMB and or cross-functional marketing experience is a plus
Must have demonstrated ability to gets things done through 'un-owned’ resources
Must have outstanding motivational and interpersonal skills
Commitment to delivering creative solutions, and the ability to align team members behind creative solutions

Additional Information

All your information will be kept confidential according to EEO guidelines.