Legal Sales and Marketing Specialist

Frye Law Group - Marietta, GA

Are you passionate about helping people?

Can you listen to people’s stories and needs to help move them toward a decision that will improve their lives?

We are a small, but rapidly growing criminal defense law firm in Marietta. Our firm helps individuals fight to preserve their reputation and freedom when faced with criminal charges.

We are here to guide our clients through the legal system, achieve positive results, and help them build a better tomorrow. It is incredibly important to us that our clients come out of an extremely emotional process feeling that they had a legal team behind them who really cared, fought for them, and gave them a voice.

We are seeking a bright, detail-oriented, creative, and compassionate person to join our law firm to help us realize our vision of helping more people! Below is more information about the requirements, qualifications, and job duties associated with the position, which we are calling our Director of First Impressions.

Our Director of First Impressions will ensure that the firm is always putting its best foot forward for potential new clients. The position will entail both marketing and sales responsibilities.

We need a team member who can take control of the front-end client experience by directing leads to our office,performing an initial consultation, getting the prospective client to engage the firm, and then on-board the person as a client of the firm. You will also work closely with other members of the team to develop marketing strategies that ensure we are reaching our target audience.

Some key responsibilities include:
Conduct initial client consultations to sell legal services
Convey confidence that we can help potential clients with their needs
Oversee the smooth transition of new cases to the legal team
Follow up with potential new clients who have not yet retained us
Maintain a tracking system to monitor leads, new clients, and referral sources
Work with the owner on sales goals that line up with the firm’s growth goals
Develop and execute approved marketing plans
Develop and maintain marketing materials & supplementary materials such as fact sheets, brochures, newsletters, etc

Our ideal candidate will:
Understand how to build a relationship with a person and how to interact with different types of personalities
Show empathy to potential clients and put them at ease during a difficult time
Know how to close a sale by creating urgency and promoting value
Demonstrate exceptional communication skills
Think on their toes and won’t get discouraged when things don’t go as planned
Be willing and able to quickly learn about new topics (like the criminal justice system)
Treat a call or meeting at 4:30 on a Friday with the same care and compassion as one on Monday morning
Follow instructions and understand the importance of policies and procedures
Be a team player that consistently acts with respect and integrity
Be proficient with computers, office software, social media, web-based programs, and phone systems
Have sales and marketing experience
Legal experience not required
We are looking for a team player with the empathy, creativity, and organization to help us expand our business. The person we hire must bring a high level of energy, positivity, and can-do attitude to work every day. If you prefer to be a lone wolf or feel uncomfortable sharing your knowledge, this job is not for you.

We need someone who truly understands what it means that everyone accused of a crime is truly innocent until proven guilty in a court of law. If you think criminal defense clients “get off based on technicalities,” then do not apply. We do not believe the constitution is a technicality.

Think you have what it takes to be our Director of First Impressions? We provide training, and for the right person, this will be a highly rewarding position. Compensation depends on experience and qualifications. Benefits include bonus opportunities, paid holidays, paid time off, health insurance coverage, and the option to participate in our retirement savings plan with employer match. If you are looking for a high-energy and positive team environment with lots of growth potential, then look no further.

If you cannot follow these basic directions, or if you contact us in a manner that leads us to believe you did not actually read the ad above, you will not hear back from us. We expect you to value our time by following directions and paying attention to detail.

Apply by email. Do NOT apply through indeed, glassdoor, or whatever interface you’re using. Email your resume in PDF format to The subject line of the email should be your last name (all caps), “Marketing/Sales Superstar” and one word that you would use to describe yourself (lower case). For example: SMITH - Marketing/Sales Superstar - compassionate. The body of your email should include the following information:
What interests you about this position?
What makes working at a criminal defense firm particularly intriguing?
Why are you the salesperson we are looking for?
What do you bring to the table (i.e., qualities that would be of value to the firm)?
Thank you for considering this opportunity. We will contact you within 10 business days if you qualify for the second round of consideration.