The website/user experience designer is responsible for shaping the user experience across SailPoint’s digital channels driven out of www.sailpoint.com. As a critical member of the digital marketing team, this person will have a significant influence on the overall look and user experience of our corporate website. A large part of this role is understanding the user journey through the website, analyzing and testing different experiences in order to optimize the path to a conversion. This role will work directly with the art director to understand SailPoint’s visual voice, and will create wire-frames and high-fidelity UI mockups for the web developers. A successful candidate will be a master of web design with a deep understanding of user journeys, as well as a “numbers person” who can analyze data on a daily basis to provide actionable recommendations to increase our website conversions.
- Establish user requirements and user journeys for the website
- Define and set up A/B testing and analyze results to make informed decisions about how to evolve the website
- Create wireframes and prototypes for design teams
- Stay up-to-date on design differences for mobile solutions and how user behavior changes
- Establish user goals for our language sites, understanding the differences in user journeys across our translated websites
- Create graphics for the website and digital properties, working with our creative team as needed
- Work closely with the art director to ensure brand consistency
- Minimum of 10+ years of workplace experience in user experience, web design, research and testing
- Data-driven decision maker with understanding of Google Analytics and how that data ties into user experience metrics
- Expert in design tools such as Sketch or Photoshop
- Expert knowledge of testing platforms such as Optimizely or VWO
- Working knowledge of CMS systems and how they function, preferably WordPress
Education: BA/BS in relevant field
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.