Marketing Manager

Verizon - Ashburn, VA

What you’ll be doing...

This person is responsible for identifying Consumer Broadband opportunities, developing strategic marketing plans, overseeing end to end go to market execution, and the overall program management of Consumer Broadband marketing initiatives to achieve revenue growth within the Consumer organization. Successful candidate will be able to analyze market opportunities, industry trends, perform data analytics and apply learning’s to formalize and implement marketing strategies in an effort to drive revenue growth from the base of Internet and TV customers.

Lead efforts to analyze program performance and leverage key data and customer insights to optimize existing programs and drive new strategies for revenue growth.
Revenue accretion and margin optimization across vertical add-on products/services including equipment, content, accessories, professional support and services.
Drive alignment with product development teams and external vendors around prioritization, level of effort and execution timelines to ensure the Broadband roadmap is focused on the most impactful initiatives.
Secure support of leadership and cross functional teams to execute recommended strategies.
Manage Consumer Broadband KPI reporting and develop executive level readouts which highlight key trends / results, upcoming initiative impact, and actions plans.
Quickly assess and anticipate market trends, competitive shifts and adopt / adjust strategies to drive optimal performance.
What we’re looking for...

You'll need to have:
Bachelor’s degree or four or more years of work experience.
Six or more years of relevant work experience.

Even better if you have:
A degree.
Ability to derive, synthesize and apply findings to business problems to lift revenue and margins.
Analytical and problem solving skills.
Strong quantitative skills and are comfortable in a data driven business environment.
When you join Verizon...

You’ll be doing work that matters alongside other talented people, transforming the way people, businesses and things connect with each other. Beyond powering America’s fastest and most reliable network, we’re leading the way in broadband, cloud and security solutions, Internet of Things and innovating in areas such as, video entertainment. Of course, we will offer you great pay and benefits, but we’re about more than that. Verizon is a place where you can craft your own path to greatness. Whether you think in code, words, pictures or numbers, find your future at Verizon.

Equal Employment Opportunity

We're proud to be an equal opportunity employer- and celebrate our employees' differences,including race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, and Veteran status. Different makes us better.