Full Job Description
From the beginning, Starbucks set out to be a different kind of company. One that not only celebrates coffee and its rich traditions, but also brings a feeling of connection and community. We are known for developing extraordinary leaders who share this passion and are guided by their service to others. With more than 400,000 Starbucks partners (employees) around the world, we’re on a mission to nurture and inspire the human spirit – one person, one cup and one neighborhood at a time. We have high aspirations for the future and leading with the very best talent in our stores and support centers is a critical element to achieving our goals.
Our Partner Communications team informs, engages and inspires Starbucks partners in ways that support our mission, values, aspirations and major company initiatives globally, while providing end-to-end communications support for North America store operations.
As a senior communications manager, you will drive our internal communications strategies, narratives and amplification plans in support of our retail transformation initiatives, partner experience investments, and social impact and brand campaigns. You will elevate partner and leadership voices to drive employee engagement, ensure frequent and transparent communications, and lead with deeply human storytelling.
As we continue to support our partners through COVID-19, we are committed to ensuring ongoing and open dialogue to build trust and advocacy through listening, empathy and action. Our key priority in the year ahead is raising awareness and engagement around the work we are doing to elevate the Starbucks partner experience, provide meaningful pay and benefits, reduce complexity in our day-to-day store operations, and create opportunities for partners through our social impact and community efforts. Recent examples of such work include: communicating comprehensive benefits to help our store partners and their families navigate COVID-19, launching an unprecedented commitment to support partners with new and improved mental health resources, developing innovative ways to communicate the impact of our food donation programs, creating a comprehensive proactive and reactive internal communications plan for our seasonal promotions, reimagining our internal communications in support of coffee education and leadership, supporting contingency plans for inventory during a supplier interruption, and driving a steady drumbeat of leadership communications to support our change management efforts, to name a few.
What you’ll do:
Develop and manage internal communications plans focused on amplifying our operational, business and social impact narratives, working closely with teams and senior business leaders across Public Affairs, US Operations, Supply Chain, Global Security, Legal, Partner Resources and Operations Services.
Oversee planned and unplanned weekly retail communications to ensure message alignment and integration across our robust communications ecosystem.
Serve as a content strategist. Our store partners lead busy lives, and we’re looking for someone who understands how they consume content, writes with clarity, purpose, speed and intent, and develops strategies to raise awareness, drive engagement and build trust.
Find and drive our best stories. Storytelling runs in our DNA and you must have a passion for developing compelling narratives that are rooted in Our Mission and Values, while inspiring our partners with what they need to be successful in their day-to-day roles.
Use data and insights to solve complex problems and work with others with the same passion to collaborate.
Work in a non-hierarchical manner across business groups to gain a clear understanding of objectives and effectively translate them to communication objectives and strategies.
Utilize a range of digital platforms including e-mail communications, company intranets, Workplace by Facebook, social media channels, and face-to-face channels like company open forums and town halls to deliver content and reinforce messages.
Manage our partner-facing crisis communications efforts by helping quickly triage, develop messaging, and monitoring partner feedback.
What you’ll need:
A passion for servant leadership.
A deep curiosity for store operations and what it’s like to be a Starbucks partner. The ideal candidate understands the right voice and tone necessary for our store manager, shift supervisor and barista audiences and has a demonstrated understanding of Starbucks and its retail business.
Ability to decode corporate speak and write brief, clear and persuasive “human” content that engages partners and reduces errors and confusion.
Desire to learn from your success and failures as well from the experience of others.
Natural disposition to work with urgency and limited guidance from your supervisor.
How you work:
Collaboratively and cross-functionally. You bring others along to achieve a common purpose. You enjoy working with a team, and serve as a trusted thought partner.
Confidently. You’re known for your ability to influence without authority. You are comfortable expressing and recommending your perspective with peers as well as senior level leaders
Efficiently. You often manage multiple projects while maintaining superior attention to detail.
Proactively. You can quickly adapt to changing priorities and lead in times of ambiguity. You are calm under pressure, and know when to escalate and can provide the counsel needed to agree on a plan.
Inclusively and with humility. You encourage diversity of thought and gather feedback judiciously, and you know when to adjust your approach and when to follow your initial vision.
Creatively. You quickly tire of the status quo and instead are a standout idea generator who knows what it takes to execute, quickly. You can dream about what’s possible, and think through all the steps required to make it happen.
With natural curiosity. You’re interested in store operations, communication trends, industry news, cultural influencers and competitive benchmarks. You have a pulse on top-of-mind issues for retail and non-retail partners. You excel at at asking smart questions and determining root causes before jumping to solutions.
Bachelor’s degree and at least 8 years of communications or change management experience developing content for multiple audiences and channels, ideally in a fast-paced communications, operations, or campaign setting.
Minimum 4 years leading cross-functional teams.
Minimum 2 years of managing and developing direct reports across skill levels and tenure.
Excellent writing, presentation, verbal communication and negotiation skills.
Starbucks and its brands are an equal opportunity employer of all qualified individuals.
We are committed to creating a diverse and welcoming workplace that includes partners with diverse backgrounds and experiences. We believe that enables us to better meet our mission and values while serving customers throughout our global communities. People of color, women, LGBTQIA+, veterans and persons with disabilities are encouraged to apply.
Qualified applicants with criminal histories will be considered for employment in a manner consistent with all federal state and local ordinances. Starbucks Corporation is committed to offering reasonable accommodations to job applicants with disabilities. If you need assistance or an accommodation due to a disability, please contact us at 206-318-0660 or via email at email@example.com