Digital Media Specialist

Domino's - Ann Arbor, MI (30+ days ago)3.7


Domino’s, which began in 1960 as a single store location in Ypsilanti, MI, has had a lot to celebrate lately: we’re a reshaped, re-energized brand of honesty, transparency and accountability, not to mention – great food! In the rise to becoming a true technology leader, the brand is consistently one of the top five companies in online transactions. Further, 2/3 of our sales in the U.S. are taken through digital channels. The brand continues to ‘deliver the dream’ to local business owners, 90% of which started as delivery drivers and pizza makers in our stores. That’s just the tip of the iceberg…or as we might say, one “slice” of the pie! If this sounds like a brand you’d like to be a part of, consider joining our team Do you have a passion for digital marketing? Are you someone that loves to develop and implement testing strategies that drive real business outcomes? Well, Domino’s is looking for a Digital Media Specialist to work across digital media planning and buying. Did you know that Domino's is consistently one of the top five eCommerce companies in terms of online transactions, amongst companies such as Amazon and Apple and we are consistently a top 10 paid search advertiser by ad clicks. Are you interested in being apart of the team that keeps our customers craving pizza in the digital world?

Yes! Tell me more!

The Digital Media Specialist will develop and manage omni-channel digital media partnerships, strategies and creative to support Domino’s $3 billion+ eCommerce enterprise. This digital media guru will play a pivotal role in paid social, display, streaming and PPC platforms.

Plan digital media spends to maximize effectiveness
Coordinate with advertising and creative teams to develop and test creative
Negotiate with partners to secure efficient media rates and added value opportunities
Use data to identify opportunities to improve program effectiveness
Work with analytics team to design media test and analyze results
Lead trafficking, QA, and tagging efforts to ensure data integrity
Present strategic opportunities and campaign performance to senior leadership Bachelor’s degree in Marketing, Advertising, Business or related field
3-5 years of digital media experience
Professional experience with paid search, social media, display ads, streaming, PPC and/or SEO
Self-starter with excellent project management skills
Experience managing marketing spend
Excellent analytical skills
Experience testing digital campaign effectiveness
Strong verbal, written and presentation skills