Sr Account Director Agency

inMarketing - Rogers, AR (30+ days ago)3.5


Marketing
Sr. Account Director

The Sr. Account Director’s primary role is to provide thought leadership as the face of the Agency to the executive-level sales/marketing team as a business consultant while managing the wider client team and engagement of internal agency departments. The successful Senior Account Director will focus on financial health of multiple clients, new business development, proactive associate career path development and Agency product innovation.

Responsibilities

Play a strategic role in selling new business efforts with current and new client prospects, providing clear and relevant service offerings based upon ASM Marketing Services mission, culture and capabilities
Manage new client engagement from initial client contact, to defining scope of work, preparing proposals, negotiating fees, and recommending staffing structure to support new business initiatives
Demonstrate product category or retail channel ownership with Executive level Marketing and Sales client base to show Agency thought leadership as a consultant
Manage financial P/L for multi-client business teams
Requirements

Bachelor’s degree or equivalent work experience. MBA preferred
8-10 years in the role of leader/manager in agency or brand management, including experience in advertising, promotion, media, or direct marketing with national brands
Demonstrated ability to provide cross-functional leadership and develop strategic plans to grow the business.
Ability to present to large and small groups in a variety of settings
A positive attitude
Proven ability to build and maintain strong client relations
Flexibility in response to rapid change
Responsibilities
The Company is one of North America’s leading sales and marketing agencies specializing in outsourced sales, merchandising, category management and marketing services to manufacturers, suppliers and producers of food products and consumer packaged goods. The Company services a variety of trade channels including grocery, mass merchandise, specialty, convenience, drug, dollar, club, hardware, consumer electronics and home centers. We bridge the gap between manufacturers and retailers, providing consumers access to the best products available in the marketplace today.

Position Summary

The Senior Account Director functions as multi-client relationship manager of Agency consumer promotion and shopper marketing program deliverables within multiple categories, retail channels or regions in addition to new business development.

Primary role is to provide thought leadership as the face of the Agency to the executive-level sales/marketing team as a business consultant while managing the wider client team and engagement of internal agency departments.

A successful Senior Account Director will focus on financial health of multiple clients, new business development, proactive associate career path development and Agency product innovation.

Essential Job Duties and Responsibilities

Play a strategic role in selling new business efforts with current and new client prospects, providing clear and relevant service offerings based upon ASM Marketing Services mission, culture and capabilities
Manage client engagement from initial client contact, to defining scope of work, preparing proposals, negotiating fees, and recommending staffing structure to support new business initiatives
Demonstrate product category or retail channel ownership with Executive level Marketing and Sales client base to show Agency thought leadership as a consultant
Cultivate strong relationships with Executive level client trade, sales and marketing teams
Effective recruiting, hiring, training, and development of direct reports
Manage financial P/L for multi-client business teams
Design effective programming by leading a cross-functional team that will develop category, channel, customer and competitive brand marketplace insights, identify most value consumer/shopper targets, communication strategy, innovation opportunities, promotion program objectives, strategies and tactical recommendations for programs that ultimately drive behavior change
Engage, mentor and inspire Agency cross-functional team leadership, empower innovative product development, reinforce Agency revenue goals and considering succession planning/hiring needs
Mine and sell ASM Marketing Svs revenue-driving opportunities
Supervisory Responsibilities

Direct Reports

Hires, retains, trains, coaches, guides, directs, and develops direct reports using company-wide processes, tools and resources

Indirect Reports

May delegate work of others and provide guidance, direction and mentoring to indirect reports

Travel and/or Driving Requirements

Travel and Driving is an essential duty and function of this job
Travel up to 30%
Minimum Qualifications

Education Level: (Required): Bachelor's Degree or equivalent experience

(Preferred): Master's Degree

Field of Study/Area of Experience: Business, Communications

8+ years of experience in the role of leader/manager in agency or brand management, including experience in advertising, promotion, media, or direct marketing with national brands
Skills, Knowledge and Abilities

Creative self-starter with strong organization, negotiation, and problem-solving skills
Ability to present to large and small groups in a variety of settings
Excellent written and verbal communication skills
Committed leader who can balance multiple programs and direct resources appropriately
Team player with a positive attitude
Able to build and maintain strong client relations
Flexible and adaptable to change
Proficient in MS Word, Excel and PowerPoint
Must be willing to travel
Excellent customer service orientation
Skill in supervising to include delegating responsibility, training and evaluating performance
Strong written communication and verbal communication skills
Good interpersonal skills
Strong prioritization skills
Conflict management skills
Decision making skills
Team building Skills
Ability to exercise sound judgment
Ability to ensure a high level of service and quality is maintained
Ability to direct, lead, coach, and develop people
Ability to work effectively with management
Demonstrated ability to provide cross-functional leadership
Ability to develop strategic plans to grow the business
Well-organized, detail-oriented, and able to handle a fast-paced work environment
Track record of building and maintaining customer/client relationshipsFlexible and adaptable, able to change and alter according to changes in projects or business environment
Ability to work independently and prioritize duties with minimal supervision, in order to meet deadlines
Environmental & Physical Requirements

Office / Sedentary Requirements

Incumbent must be able to perform the essential functions of the job. Work is performed primarily in an office environment. Typically requires the ability to sit for extended periods of time (66%+ each day), ability to hear the telephone, ability to enter data on a computer and may also require the ability to lift up to 10 pounds.

Additional Information Regarding The Company Job Duties and Job Descriptions

Job duties include additional responsibilities as assigned by one’s supervisor or other manager related to the position/department. This job description is meant to describe the general nature and level of work being performed; it is not intended to be construed as an exhaustive list of all responsibilities, duties and skills required for the position. The Company reserves the right at any time with or without notice to alter or change job responsibilities, reassign or transfer job position or assign additional job responsibilities, subject to applicable law. The Company shall provide reasonable accommodations of known disabilities to enable a qualified applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by the law.

Any estimate, schedule, or guideline provided to associates in this job description or elsewhere in connection with their jobs is only intended to help describe job duties and for planning purposes. Regardless of any such estimate, schedule, or guideline, associates must always record all time worked for our company (which includes but is not limited to on-site work time in an assigned store, office, or other work location; required waiting time; administrative time; and work-related travel time).

Important Information
The above statements are intended to describe the general nature and level of work being performed by people assigned to this position. They are not intended to be an exhaustive list of all responsibilities, duties and skills required of associates so classified.

The Company is committed to providing equal opportunity in all employment practices without regard to age, race, color, national origin, sex, sexual orientation, religion, physical or mental disability, or any other category protected by law. As part of this commitment, the Company shall provide reasonable accommodations of known disabilities to enable an applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by the law.

The Company will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring (Ban the Box) Ordinance. All of our positions require the satisfactory completion of a background check. Please be aware that acknowledging or having criminal convictions does not constitute an automatic bar to employment. Factors including, but not limited to age and time of the offense, seriousness and nature of the violation, and rehabilitation will be taken into account.