This is a 16-week internship based on 20 hours worked per week.
LaGrone International Realty seeks a Marketing / Social Media Intern (SMI) to help develop the day-to-day operation of LaGrone International’s social media platforms. The SMI facilitates LaGrone International’s digital content creation, posting to all platforms, and digital ad strategy. This individual is responsible for coordinating LaGrone International's digital media outreach, ad management, and analytics reports across platforms including Facebook, Twitter, Instagram, Youtube, Google, and Linkedin. The SMI works closely with management at times, and with our videographer or contracted designers as needed to create daily digital media content.
The ideal candidate must be driven to do “best in industry” work. The SMI passionately believes in their ability and the ability of LaGrone International Realty. The SMI is savvy, resourceful, and an excellent writer. The SMI must be exceptionally detail-oriented while maintaining the ability to prioritize multiple projects at the same time. The SMI is up-to-date with current marketing trends and will constantly monitor the residential real estate industry to capitalize on opportunities to promote LaGrone International content and messaging.
$10.00 / hour
Create and contribute to strategic plans for social media campaigns
Develop an optimal posting schedule for all platforms
Daily community engagement managing day to day social channel interactions (follows, comments, replies, likes, etc.) for Facebook, Twitter, Instagram, Youtube, Google, and Linkedin
Assist with photo and video shoots highlighting real estate projects and LaGrone International real estate agents throughout the Atlanta Metro for use on social media
Concept and create original, engaging text, image and video content
Write error-free and compelling posts that inspire engagement
Identify opportunities for growth of LaGrone International social media platforms and suggest and implement new strategies to capitalize on them
Oversee design layout, look and feel across all social media channels
Hashtag, trend, and influencer research
Monthly reporting across all channels monitoring KPI's and conversion to website
Stay up-to-date with changes in all social platforms ensuring maximum effectiveness
2 years’ experience in social media coordination, or 3+ years college (Business Majors with preferable concentrations in Advertising, Digital Marketing, Digital Media, or Visual Design)
Ability to deliver creative content (text, image and video)
Familiarity with online marketing strategies and marketing channels
Ability to adapt to new trends in digital technology and act proactively
Excellent written and verbal communication skills
Experience with graphic design and video editing software a plus, but not required
High degree of energy and self-motivation
LaGrone International Realty (LI) is a boutique real estate firm founded in 2008. Its founder, Marcus LaGrone - licensed since 2001, has sold over 800 homes, a hand full of apartment buildings, provided services for many of the most successful real estate investors in Georgia and has consulted for several of the largest financial institutions, loan servicers, and real estate funds in the world. Some of which include Fannie Mae, Wells Fargo, Bank of America, JP Morgan Chase, Premiere Asset Services, PMH Financial, Wachovia, Black Rock (through a 3rd party management company), to name a few.
Marcus has worked with investors from China, Canada and abroad, as well as home buyers and sellers from all walks of life. Marcus is now taking LaGrone International in an amazing new direction. He is building a real estate company that focuses on supporting its agents and helping them grow their business by using practical - easy to implement strategies.