Full Job Description
Location New York, New York
Position Type: Full Time
Job ID 181668BR
WarnerMedia is a leading media and entertainment company that creates and distributes premium and popular content from a diverse array of talented storytellers and journalists to global audiences through its consumer brands including: HBO, HBO Max, Warner Bros., TNT, TBS, truTV, CNN, DC Entertainment, New Line, Cartoon Network, Adult Swim, Turner Classic Movies and others.
Bleacher Report is seeking a Strategist to be responsible for overseeing the creation of innovative and engaging original social content for B/R Gridiron. They will specifically lead outreach to creators, influencers and talent in the space to partner on original content experiences that align with Gridiron strategy.
They will meaningfully contribute to Gridiron strategy on creation, curation, and packaging, and serve as strategic manager to shared-resource teams that execute their vision.
We are looking for someone with a passion pushing the boundaries of new content experiences and who gets excited about NFL and football culture.
The Strategist will work cross-functionally, collaborating with the programming, content, design, sales and marketing, business development and leadership group on key initiatives and alongside partners in the Gridiron industry.
Help meaningfully move forward B/R Gridiron’s content innovation by ideating and executing forward-thinking concepts with third-party creators and producers
Conduct outreach to creators in the space, developing relationships and working on one-off and ongoing partnerships to create innovative content experiences
Work closely with app, social and content stakeholders to identify key football topics, events on the calendar, and white-space opportunities to build innovative content experiences around
Work closely with cross-departmental teams to develop content experiences in collaboration and creative alignment with other portfolio brands
Develop content experiences that will drive audience interaction with a focus on engagement and community
Serve as brand gatekeeper in providing regular feedback around inbound creative pitches.
Manage and oversee a content budget to work with third-party creators and influencers to create content experiences that align with the B/R Gridiron strategy
Develop elevated content experiences to anchor coverage around key tentpoles
Focus on innovation and ground-breaking content experiences to position B/R Gridiron as a creative leader in the digital space
Evaluate and experiment on all new social platforms and app functionality and educate others on the priorities and opportunities
Influence and mentor staff, inspiring a creative culture of innovation
Provide support and pathways to nurture and grow existing talent and maintain the highest quality of work
Lead cross-departmental transparency and collaboration.
Embody a group that prides itself on camaraderie associated with ‘best in class’.
3-5 years experience in digital media, social media, content creation or curation preferred
Extensive knowledge of best-in-class visual, creative and social formats, software, and opportunities
Extensive knowledge of all social platforms, functionality and audience growth best practices
Extensive knowledge of NFL and football culture is preferred
Experience with project management and working with remote creators on deadline-oriented projects
Experience with analytics platforms preferred
Experience in leading small teams and/or projects/events
Deep understanding of current media and digital content space
Previous editorial, design, content or social media experience in video games is preferred
Awareness of Bleacher Report’s voice + extensive knowledge of NFL culture
Warner Media, LLC and its subsidiaries are equal opportunity employers. Qualified candidates will receive consideration for employment without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.