dental hygienist

dental assistant

patient representative

dental office manager

dentist

42 North Dental

Horrible benefits. Expensive healthcare options for bad plans. $80 deductible for a normal dr's office visit for the only affordable plan for an assistant. No sick days, only PTO time that is acquired over time. Not nearly enough time off. No 401k match. Office was forced to switch over to awful, hard to use browser based scheduling software. They limit what supplies you can order and you must put in a special request if an item you need is not on their 'formulary'. And shocker: there are hardly any items on the 'formualry'. Ordering supplies is 10x harder than it used to be. Management is frustrating with little to no dental experience and you have to jump through hoops for everything. Company refuses to replace necessary equipment that is broken. Since management lacks dental experience, they cannot seem to understand why we need the equipment replaced and won't listen to reasoning. Issues within the office are not handled well and in many cases become much worse once management is involved. They do not prioritize patient care and are more concerned about the money. Doubled and sometimes tripled cost of most procedures for patients upon aquiring the practice. Implimented a new sketchy payment plan option to help people pay their unaffordable prices. Turns out it's just a loan they're tricking you into signing up for. Patients and staff both unhappy. Long term patients and staff are leaving the practice but it doesn't matter to them. Everyone is replaceable!

Company recently changed name from Gentle Dental Partners to 42 North Dental because they support lots of different brands of dental offices not just Gentle Dental.  The home office has really become much more professional and they are investing heavily in the offices.  Most of the Gentle Dental have been renovated and are very pretty.  They take patients very seriously and have a whole team that helps the offices with patient satisfaction. There is a lot of training, compliance oversight, and help with insurance and technology.  It just keeps getting better every month.  The company is growing so fast there are sometimes hiccups but overall the management really cares about employees and staff.  One thing I like is that whenever I have a problem  someone at home office is there to talk to me.  They may not always be able to do something, but they listen and work towards a future solution.  I think the company is really a great place to work especially because all the people are so committed to patient care and the leadership is so impressive. A lot of the doctors have been here for decades and have won awards.  the newer doctors get mentoring and lots of support.  With companies like Aspen - which has a spotty record on quality -  on the rise, this is the future of dentistry and 42 North Dental is way better and focused on real, quality care! I love my job.

This company will exhaust your soul. There is absolutely no work life balance for any employee. From dentists, directors, managers, front desk, assistants, hygiene, or whoever! Everyone is expected to be able to answer their phone and come in at a moments notice. The company prides itself on being open late to service patients but in reality it’s only encouraged and pushed on directors and managers to meet goals. There is a revolving door of employees because of employee treatment from both a corporate and an individual office level. Assistants a year out of school are promoted to “lead” with minimal pay and have no idea what those responsibilities are. There is zero training for any staff member both clinical and administrative. You’re often tossed into the fire and expected to work. From a management perspective you have no choice but to give your new employee who you really had no control over hiring a trial by fire and then there is no surprise when the office suffers or they quit. I worked for the company for years and no amount of money could make me consider going back. It’s a nice place to learn how to work a quick schedule or how to manage patients, but like other reviewers said put in your time and leave. Profits are one hundred percent the only motivation for the company. Doctors and staff vary by location, but the corporate level is just unrealistic trash. 

I worked at Gentle Dental for almost 4 years. Overall the office was ok, i did enjoy my co-workers. My manager was a lady who was always given out her Manager work to sub-alternates to complete it for her, while she sat around playing nice to patients, and talking gossiping about other. This particular office seem to view Hispanics differently, hiring them at lower rates than others. A Hispanic person that speaks both English and Spanish, will earn the same or less than somebody Anglo Saxon with no dental background. 
The director was intimidating at first, and he totally hates people that speak with an accent or have grammar errors. He could be really mean, with or without patients. He will literally scream at you in front of patient and make you want to disappear.
The way they handle each employee's privacy, is not professional at all. If you get in trouble they will make sure everyone in the office knows. The director goes up to even criticize employee's salary, and express how people don't work hard enough for it. My manager will make sure to repeat a few times through the week how if people didn't shape up, she was going to start making changes. I had never suffered from anxiety before, and Gentle Dental did just the trick.

If you’re in for working in a circus, this is definitely the place. This is the most unorganized and screwed up , most unprofessional company I’ve ever worked for. They will screw over doctors with no to little production because they don’t have quality people managing ,they  also don’t do their job credentialing doctors on time so the doctors that do bring the money in can’t even get paid. Also they bring in people off the street with little to no dental background and try converting them into assistants, putting more work load on to the actual dental assistants at no extra salary increase, keep in mind the pay is not the best. Management will over work staff to the max limits for the selfish reasons of making bonus for themselves. Management is corrupt, beware they hire personal friends and they look out for each other, they have no problem using other staff to do their work while they take home the bonus you worked hard for, scammers ! Bottom line nobody matters in this company, everyone is out to fend for themselves at the cost of others!

Poor management. Poor staff training. No PTO!!! Compensation is poor percent of collections around 31%. Basically forced to use “preferred labs” which are not the best. No compensation for radiographs on your collections even though you take FMx in your doctor chair spending 30 min of chair time and are responsible for reading/diagnosing and leaving note on X-ray findings as part of due diligence. Also no compensation for exams for patients with the in-house dental plan. Forced to do a lot of assistant tasks if your want your day to run smoothly or have high standards because they are always understaffed (stocking, helping flip rooms). Always under stocked because of the monthly budget, not uncommon to run out of supplies. Problems will probably vary by location. They encourage hygienists to be very pushy with SRP and making patients pay for fluoride varnish out of pocket even if they have never had a cavity. Makes many patients uncomfortable. They also encourage being pushy to force patients to give google reviews. 

I have worked for this company for just over two years now. I am in a management position where I talk to and work with the practices as well as the HQ staff alike (Learning and Development). Our growth and organizational development over the last two years has been inspirational, even with COVID preventing patients from visiting our practices.  We have many loyal and dedicated staff who all hold great promise for our future; and work hard everyday to serve our providers and field staff who care directly for the patients.  I also understand that the entire dental industry has been radically hit by expenses rising far faster that revenue, which makes it challenging for any company/industry. Yet despite all these hurdles, we have managed to make major investments in both our people and our processes. 

With all that said, I need to let readers know that we truly care for our supported practices, providers, and staff.  They are doing a great job everyday to care for our patients. We are well on our way to achieving the goals that benefit employees, the company, and  patients alike.  I'm proud to work here at 42 North Dental.

Stupid and un-timely management (specific to managers). Directors who think they are kings and should be treated like kings. You won't have a specific title here, be expected to be a manager, hygienist, assistant, front desk and all the way down to a maid. Benefits is so-so comparing to other companies. Health insurance is extremely expensive for family. Raise was always frozen (talking about same salary for 5 years, no raise and no new benefits). They do pay for CE but only enough for you to attend Yankee and take 1 class. Very hostile working environment where people stab each other in the back. This is a franchise so benefit will be same throughout. Basically, you have a director at each location and if you don't suck up of them, you won't last long there. My friend was a manager at one location where she got laid off because she fought with the director over something he did wrong. Since the director can't get a long with her, they laid her off instead. The next manager was a suck up with no managerial experience or degree (not even high school degree) who were at the director's beck and call.

I have been with 42 North since 2015. When I first started we had 27 offices. We now support over 100 offices. I have seen a lot of changes over the years and most of them have been positive. Like any growing business there are some bumps in the road but overall it has been great. Our benefits and pay are competitive. My work life balance is incredible. I have two kids and I'm able to be with them much more than any of my other dentist friends can be with theirs. It was really important to me to work somewhere where I can be home but still have a great career. The culture in my office is set by me. I don't have any corporate person telling me how to run my office and I love it. We have a lot of fun and we put the patients first. Overall I think if you are a dentist, hygienist, or assistant looking for a fast pace, fun, and inclusive environment this is the company for you. I honestly believe we are leaders in the field of dentistry.

I have been working for Gentle Dental since 2005 and this company really gives great opportunities for those who want to learn and grow. My workplace is like my second home, It is where i feel comfortable and secure. We have great benefits including medical insurance, OSHA and CPR Training all through the company. They offer us "lunch & learn" to keep us updated on all new medical supplies. My coworker and I have been working together for over 12 years at Gentle Dental. Through my experience, I believe anyone who works here is very lucky. They hire dental assistants with experience and those without receive orientation and work one-on-one with dental assistants with years of experience. This way of teaching brings a great value to yourself, the company and most importantly the patients. There are many opportunities to grow and work with specialities (Ortho, Perio, etc). I start everyday with a smile and leave with a smile. This is just a small outlook on everything Gentle Dental provides. I hope this review helps every dental assistant out there see how wonderful Gentle Dental also known as 42 North Dental.

Top Job Titles	Average Salary
Dental hygienist 35 salaries reported	$52.48 per hour
Dental assistant 45 salaries reported	$27.41 per hour
Patient representative 8 salaries reported	$22.75 per hour
Dental office manager 27 salaries reported	$30.98 per hour
Dentist 14 salaries reported	$313,000 per year

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