warehouse associate

truck driver

driver

sales support representative

local driver

The Superior Group

A typical day at work, consists of a lot of different things. We are responsible for many brands and executions in the market. Strong communication and organizational skills are paramount. Your ability to organize yourself to be successful, will be challenged and developed. Taking powerful brands to market and presenting them to buyers and executing what is necessary and right for each account is standard, everyday. Along with execution, maintaining brands in the market with proper volumes and displaying in good taste is a necessity. 

Over the course of my career as mentioned before, I have developed stronger organizational and communication based skills. The ability to network within our company and out in the market with fellow associates and customers, in an efficient and professional manner. 

Time management is another key factor for daily and weekly operations etc. Managing time properly, is also essential to success and growth. Within our company, a lot can come at once. Learning to balance everything is crucial. 

Management working Superior Beverage has always for me, been and encouraging and motivating part of my personal and professional growth. In the years I have spent with the company, everyone within management or even outside of management has been mostly patient, helpful and encouraging, which falls in line to the culture that has been cultivated. 

For me, the hardest part of the job is at times, entering into new roles. There can be different nuances that come along with different roles that need to be developed, to truly master a position. Although being new to something can be unavoidable, I personally dislike entering into new situations that take time to master or I haven’t yet experienced. It can be grueling to go through and try to hit the ground running as you look to develop new skills to become successful in whatever it is you’re approaching. Even with labeling this as the hardest part of the job, experiencing new positions to master the different areas of the industry is great to do. It challenges further growth and the learning of new environments, divisions and skills that come along with them. 

Best part of the job, is of course that we work with a product and brands that are fun. We get to sell beer and wine. I would also consider the team and people around us to be one of the best parts too. Again, as mentioned before, culturally we have a winning environment. If ever I am unsure about something, I’m always confident there is someone to reach out to for an answer or support.

Typical day at work : Wake up around 6am, out the door by 6:30. Stop at every account that is scheduled that day. Talk with store managers, owners, bar managers, etc. about new products, how much is coming on this order, or if it’s holiday season, if they had anything in mind they would like to do as far as displays or endcaps in stores.

I’ve learned how to talk to people better and be more social. In this business, that is a key for success. Some people are friendly and you enjoy seeing them weekly. 

My manager is a great guy. He helps out where he can, but when it comes down to it, he can only do so much as a human. 

The hardest part of the job varies. I guess it would mostly come down to customers. Sometimes you get someone who just always has a bad attitude, or a customer that just favors another distributor and it doesn’t matter what you have to offer, your never good enough. Goals are another bump in the road, our company and breweries want so many new placements  in a short time, but in reality, sometimes it takes a while before a company gives in and tries a new product. They don’t like being the guinea pig for new items, esp since we bring so many new ones out, we will always have great products that will take off and others that will be duds. 

The best part of the job to me is time management. You have your route , you plan your day out, where to go first and last. If you need to start late one day because of life, you can do so. If you want to grab a bite to eat, do it whenever you want. Now with the new schedule we are on, it’s nice having a few extra hours each day to make sure your done.

Family owned company and the family reaps the rewards and benefits.  Other than the actual owner who can be nice the rest are down right rude and all are two faced.  They pay you just enough to live all while getting a new lease to their BMW or Mercedes every six months.  You get one week vacation for the first five years you work there and can't pair with holidays as there is a 2 week black out around holidays before and after.  Of the ten executive offices 9/10 are family or family friends.  The average joe has no shot at actually making any serious money.  I worked with several great people and they run from that place as soon as they figure out what it is like.  The turnover is unlike any other place I have worked.  They know that selling beer and wine seems like a dream job to a college kid that just graduated and take full advantage of said college kids.  There are a lot of great people in both the industry and at Superior Beverage.  They just never seem to actually make it near the top.  The best sales people are almost never the best teachers and thus management hiring the best sales people for management positions takes both a good sales rep off a territory and puts them into a position to lead.  Which I have only seen work once.

Healthcare got worse every year I was there, They broke up the workers union several years ago and almost no one has seen a raise in that time while we had record sales years almost every year.

There is nothing typical about my workday. My responsibilities remain the same day to day, but my hours, objectives, and goals vary day to day and week to week. This is not a bad thing, it keeps things interesting. I learn every day. 
I am fairly new to my most current role and I learn from my associates, peers, and leadership daily. It is my belief that when you think you know too much, you shut yourself off from growth. 
I have not always had the greatest managers in my time with the company, but my current manager listens to what I have to say and works with me to accomplish my goals. I am grateful for him. 
As a warehouse operation, we are still young and we are constantly learning, growing, and improving. This year, in particular, we faced some trying times and it is my belief that not only did we succeed in operating but we put the associates first and made major strides towards the culture that we all want and need. 
The hardest part of any job in management is knowing your people. What motivates them, what's happening in their lives, and basically what is the most important thing to them. There are a lot of different personalities and it is important to learn them all. Know your people!
The best part of management to me is succeeding and giving back. When we are able to have positive one on one conversations and reward associates for the hard work, there is nothing better.

I was a helper here and was one of the best helpers they had and was always sent on the biggest route each day because I was fast and never broke any cases of beer which the drivers liked. As a helper you unload half the truck so you do half the work. You risk injury when opening bay doors and kegs come rolling out because night crew didn't load them properly you risk getting hurt every time you take kegs or beer up or down flights of stairs. Then you deliver in really bad areas where you risk getting robbed. And then they only expect to pay you 10 dollars an hour. By the end of the week your body hurts and what's worse is that my girlfriend was a hostess at the time making 10.50 an hour to just take people to their seats and hand them a menu. I was taking kegs up and down stairs and couldn't feel my body at the end of the week and made less than her. 

Very High Turnover rate at the company as well. They praise the sales reps but not the drivers or helpers and they never give raises. The sales reps constantly mess up and the drivers are always having to fix their mistakes and get yelled at by the customers for the sales reps mistakes but never get credit for the work they do. They basically do the sales reps job and theirs.

A great company is only as great as their employees.  I would say we have the strongest work force ever, hardest working nights weekend and we give it our all with no extra compensation or raise ever!   I have been there for years and have seen nothing.  The company cheats their employees out of every last penny on incentives.  Supplies have told me many times that the pay out was supposed to be higher then what was given.  They have little respect for their employees and Dont date to value their opinion. Some of the greatest sales reps ever that have walked the halls of that building are now dropping like flies.  They have to cheat and make up false invoices to try and be number one at everything.  The HR department is a major joke they Dont know how to handle their responsibility.  Their are supposed to be a department where you can feel free to talk about problems you are facing but it always leaves in some sort of argument and also the whole company knows by the end of the day.  The positive... job security it is beer and wine.  Also the coworkers who are not attached to the family.  Overall rating ....  2 out of. I need to get out while I can.

Superior Beverage Group is a best-in-class distribution company. They have a world-class portfolio, and are passionate about and committed to enhancing the business of their customers and suppliers. 

Due to constant innovation and competition, the beverage industry can feel like a grind at times, but it is a fun and exciting industry to be a part of. SBG understands this, pushing their associates to be their best, while also supporting them in finding a comfortable work-life balance. If you work hard and take pride in your job, you will be rewarded. 

SBG's exceptional leadership team has created a culture where management invests time and energy in recruiting, motivating and developing talent. They hold all of their associates to a high standard, give them the tools they need to be successful, and provide opportunities to grow within the company. 

I go to work every day excited to help grow our business. I am grateful for the opportunities and support that the company has provided me, and take pride in saying that I am a part of the Superior Beverage Group team!

Seriously. I would have stayed with this company if it wasn't for the management. Only about 2 or 3 decent people in that office. 
- First off, loading is a nightmare cause even the warehouse guys can't stand this place. Hence, they can't keep enough guys to load you on time. Also, if something breaks because the truck was loaded wrong, that's your fault too, somehow.
SECOND. They'll b**ch at you for not delivering on time, and then make delivering on time next to impossible. They know that some accounts only accept deliveries at certain times ; they don't care. They just throw stops at you, sometimes 50 MILES out of your way, and then try to act like it's YOUR FAULT when the customer refuses their order. 

THIRD. If you bring up ANY of these recurring problems, you will be ignored, accused of whining, or threatened with some kind of punishment.

I was willing to put up with ALL OF IT, if I just got a slight pay increase, but that didn't happen. So I left.


Superior Beverage is a dynamic employer on the cutting edge of the beverage distribution industry. Superior's commitment to its suppliers and customers is evident in their sales, warehouse, and delivery departments. Each department clearly dedicates itself to being efficient yet effective in providing the best service possible under all market conditions.

If you commit your best to Superior Beverage, Superior Beverage will commit its best to you. Each job presents its own challenges, but those who are dedicated to overcoming those challenges will be given the opportunity to grow in the organization. 

There are no two days that are alike at the company, which provides an opportunity to learn from challenges and become better at the job. 

Management continues to develop an deep understanding of the daily challenges posed by market conditions and competition, providing a level of support that is flexible and timely.

A typical day at work involves assisting customers, fellow associates, sales representatives, our drivers and suppliers to facilitate smooth transactions and resolve any issues.
Throughout my tenure I have learned many aspects of the beer & wine business, liquor laws pertaining to our state, sharpened my communication skills, constant training on new processes and procedures as well as technology advancements.  Management has an open door policy, never an issue to meet with any associate. Our company embraces change and we work as a team to achieve our goals and service our customers as well as each other.  Sometimes the most difficult part of the job involves legalities and having to say no to a customer due to those legal issues, however the most rewarding is having the resources at hand , a committed team to help and being able to find a solution to any issue. The willingness of fellow associates to help one another makes all of our days at work a pleasant experience.

Top Job Titles	Average Salary
Warehouse associate 22 salaries reported	$17.34 per hour
Truck driver 3 salaries reported	$20.00 per hour
Driver 24 salaries reported	$18.33 per hour
Sales support representative 15 salaries reported	$16.67 per hour
Local driver 19 salaries reported	$24.00 per hour

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