Social Media & Channel Management:
Job Summary:
We are seeking for a creative, detail-oriented, and passionate Content & Social Media Specialist to manage and grow our multi-channel brand presence across social media (WeChat, Facebook, YouTube) and Traditional Media (Radio). This role is responsible for content planning, media coordination, video asset review, and audience engagement across both B2B and B2C markets in Southern California.
The ideal candidate is a strong communicator with a passion for storytelling, digital content and brand development, with the ability to create meaningful connections across multiple platforms and audiences.
Key Responsibilities:
- Manage content planning, layout, review, and scheduling for WeChat Official Account including weekly multi-article content management.
- Oversee Facebook content calendar, company news updates, and cross-promotional initiatives for our CEO's brand page.
- Manage YouTube content workflow, including reviewing and editing video episodes (e.g., "Beautiful Life" radio segments), optimizing video metadata, playlists and overall channel performance.
- Ensure consistent brand messaging and content quality across all digital platforms.
Public Relations & Content Repurposing:
- Develop event recaps and press releases for internal and external communication.
- Collaborate with translation teams for English and Chinese releases.
- Manage internal communications, including intranet updates and email marketing banners.
Qualifications:
- 2–4 years of experience in Social Media Management, Content Creation, Digital Marketing, Communications, or Media Relations.
- Strong understanding of Asian American media landscapes in Southern California including the WeChat Ecosystem, YouTube, and Chinese Radio platforms.
- Basic video editing experience (e.g., CapCut, Premiere) for reviewing and finalizing video content.
- Excellent bilingual writing and communication skills in Mandarin Chinese and English.
- Strong interpersonal and communication skills with the ability to collaborate with executives and cross-functional teams.
- Creative mindset with strong attention to detail and the ability to manage multiple content projects and deadlines.
We offer a competitive compensation package, including health insurance, paid time off, paid holidays, and other benefits, along with opportunities for professional growth and development.
Job Type: Full-time
Pay: $20.00 - $30.00 per hour
Benefits:
- 401(k)
- Dental insurance
- Health insurance
- Life insurance
- Paid time off
- Vision insurance
Language:
Ability to Commute:
- Rosemead, CA 91770 (Required)
Work Location: In person
