The Data & Analysis team uses data-driven insights to fuel strategic growth for clients. We believe that data should never exist in a vacuum; instead, it should be put to work to bring the best ideas and stories to our clients.
To help with this, we’re looking for an outstanding SVP—someone who can lead data-driven strategy to align with client goals, develop innovative solutions to solve marketing challenges, and collaborate with clients and Digitas leadership. Sound like you? Read on.
Job Responsibilities:
As SVP, Data & Analysis, you’ll serve as a key Digitas thought leader, aligning digital strategy with a client’s broader business goals and objectives. Your clients’ needs will vary, and may include integrated marketing, media, CRM, segmentation, and/or primary research.
Day-to-day, your role includes:
- Driving the use of data in decision-making throughout the organization, partnering with experts, vendors and organizational leaders to get it done
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Demonstrating expertise in responding to analytic and strategic client issues, including enterprise-wide interactive strategy, strategic budgeting decisions, competitive assessments and business-case analyses
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Making significant contributions to business development by leading new business initiatives and establishing relationships with prospective clients
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Developing a framework for all aspects of digital marketing and managing a broad strategic resource pool of strategists across all levels
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Collaborating across functions, coordinating with general managers across Creative, User Experience, Technology, Media Planning and Project Management teams
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Establishing partnerships with emerging technology and data providers through an innovation initiative
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Providing methodological support, coaching, training and advice to S&A staff on various levels across multiple client and internal assignments
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Codifying and publishing formal frameworks and methodologies for approaching major data and strategic issues, leveraging existing Digitas intellectual capital and developing innovative concepts
Qualifications:
We’re looking for strong, impactful work experience, which typically includes:
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A Master’s degree, preferably in Math or Economics, plus 15 or more years of strategy and operations experience in advertising, management consulting, marketing or interactive consulting
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Expertise in the digital world and a masterful understanding of multiple industries, including telecommunications, retail, CPG and financial
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Experience working within pharmaceutical and/or healthcare environments are required
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A strong knowledge of integrated marketing and CRM disciplines
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Exposure to audience-based marketing, and programmatic advertising
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Proven leadership ability and strong, impactful client relationship experience
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Experience managing a team of experienced employees
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Strong critical thinking and problem solving skills
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Experience with modern statistical learning methods (regression techniques, classification models, supervised and unsupervised learning, etc.)
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Stellar communication and presentation skills: we need someone who’s articulate, engaging and straightforward – and, above all, can effectively and convincingly translate unstructured business solutions into innovative customer marketing programs
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A willingness to travel as needed—keeping an open mind to new places, new faces and new ideas
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Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation.
Got the sparkle? Apply if you believe your unique skills are a fit.
Digitas is an equal opportunity employer.
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