Senior Performance Strategist II (Tier 2) – Automotive Performance Manager
Company: Matador AI
Location: Gainesville, Florida (In Office with Travel as Needed)
Job Type: Full-Time
About Matador AI
Matador AI helps automotive dealerships generate more appointments, improve customer engagement, and increase revenue through AI-powered texting, chat, voice, and automation. Our Performance Team partners directly with dealership leadership to optimize operations, improve CRM processes, and maximize return on investment through AI-driven customer engagement.
Position Overview
Matador AI is seeking an experienced Senior Performance Strategist II to serve as a Tier 2 strategic advisor for some of our largest and most complex dealership groups. This is a senior-level customer performance role designed for someone with extensive automotive retail experience who understands dealership operations, CRM workflows, variable operations, fixed operations, and customer lifecycle management.
As a Tier 2 strategist, you will work with dealership executives, General Managers, Dealer Principals, Sales Managers, BDC Directors, Service Directors, and ownership groups to improve dealership performance through process optimization, AI strategy, training, and operational consulting.
This position goes beyond account management. You will be expected to diagnose performance issues, build strategic action plans, mentor client success managers, and serve as an escalation resource for high-value accounts.
Key Responsibilities
- Manage a portfolio of enterprise and strategic automotive dealership accounts.
- Serve as the primary performance consultant for assigned dealerships.
- Conduct executive-level business reviews focused on ROI, performance trends, adoption, and operational improvements.
- Analyze dealership performance metrics including engagement rates, appointment conversion, response times, AI performance, CRM activity, retention campaigns, and customer communication.
- Identify process breakdowns within dealership sales, BDC, service, and customer follow-up operations.
- Develop customized performance improvement plans for each dealership.
- Review AI conversations, automation workflows, call performance, and customer journeys to ensure best practices are being followed.
- Lead onboarding, advanced training sessions, and quarterly strategic planning meetings.
- Partner with Product, Support, Engineering, and Implementation teams to resolve complex customer issues.
- Act as the Tier 2 escalation point for challenging customer situations and high-priority accounts.
- Mentor and assist Tier 1 Performance Strategists with strategy, troubleshooting, and account planning.
- Provide recommendations on CRM configuration, automation strategies, lead management processes, and dealership communication workflows.
- Maintain detailed account documentation, action plans, and follow-up items within CRM.
- Identify expansion opportunities and partner with the sales team when appropriate.
- Help reduce churn by driving measurable dealership performance improvements and delivering exceptional customer experiences.
Qualifications Required
- Minimum 5 years of automotive retail experience in dealership operations.
- Previous experience in dealership management, BDC leadership, Internet Sales Management, Fixed Operations, Variable Operations.
- Strong understanding of automotive CRM processes and lead lifecycle management.
- Ability to analyze dealership performance data and convert findings into actionable recommendations.
- Experience working directly with dealership leadership and executive teams.
- Excellent presentation, consulting, and communication skills.
- Strong organizational skills with the ability to manage multiple high-priority accounts simultaneously.
- Experience conducting virtual meetings, coaching sessions, and performance reviews.
- Comfortable handling escalated customer situations with professionalism and urgency.
Preferred
- Experience working for an automotive technology, CRM, AI, or SaaS company.
- Deep familiarity with dealership platforms including:
- VinSolutions
- CDK CRM (formerly eLead)
- DealerSocket
- Tekion
- Reynolds & Reynolds
- Experience supporting enterprise or multi-store dealer groups.
- Experience implementing dealership process improvements.
- Understanding of AI-powered customer engagement, automation, texting platforms, or conversational AI.
- Previous experience mentoring or leading customer success or performance teams.
What Success Looks Like
- High customer retention across assigned accounts.
- Consistent improvement in dealership engagement, appointment rates, and AI adoption.
- Executive-level trust with dealership leadership.
- Successful execution of strategic business reviews and performance plans.
- Fast resolution of escalated customer issues.
- Increased adoption of platform features and best practices.
- Strong internal collaboration across Product, Support, Sales, and Engineering.
- Positive customer health scores and measurable ROI improvements.
Core Competencies
- Automotive Retail Operations
- Dealership Performance Consulting
- Executive Relationship Management
- Customer Success Strategy
- CRM Optimization
- AI & Automation Consulting
- Business Process Improvement
- Data Analysis & Performance Reporting
- Training & Coaching
- Project Management
- Strategic Account Management
- Escalation Management
- Problem Solving
- Cross-Functional Leadership
- Presentation & Communication Skills
Benefits
- Competitive salary
- Performance-based bonus opportunities
- Remote work flexibility
- Paid time off and company holidays
- Health, dental, and vision benefits (where applicable)
- Career advancement opportunities within a rapidly growing AI company
- Opportunity to shape the future of AI in automotive retail
Why Join Matador AI?
At Matador AI, we partner with some of the most progressive automotive dealerships in North America to transform customer engagement through artificial intelligence. We move quickly, solve meaningful problems, and measure success by the results our clients achieve.
If you’re an experienced automotive professional who enjoys consulting with dealership leadership, solving operational challenges, and helping clients maximize performance through technology, we’d love to hear from you.
Pay: $80,000.00 - $134,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Paid time off
- Retirement plan
Work Location: In person
