The Director, Social Media leads Keller Williams’ social media function and is responsible for the strategy, performance, and evolution of the company’s presence across all social platforms. Reporting to the Sr. Director, Brand Strategy & Activation, this role sets the direction for social strategy, drives audience growth and engagement, and leads a high-performing team responsible for delivering impactful, brand-aligned content at scale.
As the organization’s senior-most dedicated social media leader, the Director partners cross-functionally to ensure social media supports broader business objectives, including brand growth, recruiting, retention, agent engagement, and executive visibility. This role balances strategic leadership with operational oversight, using data and insights to continuously optimize performance, innovation, and growth.
