Job Overview
We are seeking a dynamic and innovative Marketing Manager to lead our marketing initiatives for Drip IV Wellness & Medspa. In this role, you will develop strategic marketing plans, oversee digital campaigns, and analyze performance metrics to optimize results. Your expertise will help elevate our brand presence, engage target audiences, and generate measurable business impact.
We have 4 locations, you will be at the Jacksonville office onsite but may need to travel to New Bern and Morehead City for larger events.
Responsibilities
- Develop comprehensive marketing strategies that align with company goals, focusing on digital channels such as social media, search engines, and email marketing.
- Manage paid advertising campaigns across platforms including Google Ads, Facebook Advertising, and other social media advertising campaigns to maximize reach and ROI.
- Utilize SEO tools and conduct keyword research to improve organic search rankings and increase website traffic through effective SEO practices.
- Oversee website management using content management systems like WordPress, ensuring content is engaging, optimized, and up-to-date.
- Implement conversion optimization techniques by analyzing web analytics reporting with tools such as Google Analytics and Google Tag Manager to enhance user experience and increase conversions.
- Create compelling content for various channels, including blog posts, social media posts, email newsletters, and digital ads using Adobe Creative Suite tools like Photoshop and other graphic design software.
- Monitor campaign performance using marketing analytics and web analytics tools; prepare detailed reports to inform future strategies and optimize ongoing efforts.
Qualifications
- Proven experience in digital marketing with a strong understanding of SEM (Search Engine Marketing), paid search marketing, and paid advertising campaign management.
- Proficiency in SEO tools, Google Analytics, Google AdWords, Google Tag Manager, and marketing automation platforms.
- Hands-on experience with content creation, graphic design (Adobe Photoshop), and social media management across platforms such as Facebook and other social media channels.
Join us as a Marketing Manager if you’re passionate about crafting innovative campaigns that captivate audiences and deliver measurable results! This role offers an energetic environment where your creativity meets strategic thinking—helping us grow our brand presence while advancing your career in digital marketing excellence.
Pay: $15.00 per hour
Benefits:
- 401(k) matching
- Dental insurance
- Flexible schedule
- Health insurance
- Paid time off
- Vision insurance
Work Location: In person
