Responsible for creating and sending Digital Communications globally to Melaleuca’s customers and Marketing Executives, including email, SMS/MMS, Web Alerts, Push Notifications. The Digital Communications Specialist works closely with marketing, business development, and sales in a professional and collaborative manner. Strong interpersonal communication skills are required. The ideal candidate will have experience working with Salesforce including automation studio, journey builder, mobile studio etc. Tasks require an exceptional attention to detail and the ability to work under tight deadlines with impeccable accuracy.
As a valued member of our team, you'll be responsible for:
Creation, set up and management of all digital communications in Email Studio, Mobile Studio, Automation Studio, & Journey Builder Creating SMS content for Melaleuca using Salesforce Mobile Studio
- Collaboration with Marketing, Business Development, and Sales departments to gather appropriate information for the creation and launch of digital marketing
- Support digital communications A/B testing functionality, execution and tracking.
- Drive Digital Communications design direction in collaboration with the Design Team
- Expertise in creating emails to display results-oriented messaging leveraging Salesforce technology and HTML that is tagged for measurement using GA360 or other analytics tool.
- Support timely and professional intra-department and cross-department requests with accurate delivery and results.
- Accurate implementation of translations and localizations for all supported languages
To thrive in this role, you'll possess: