We’re looking for a skilled Social Media Content Producer to help turn our brand’s ideas into high-performing content across YouTube, Instagram, TikTok, and Facebook. This is a hands-on role focused on execution: editing, posting, optimizing, and keeping our content machine running consistently.
You’ll work closely with leadership on content priorities and direction, then handle the production, scheduling, and optimization of posts across all four platforms.
Responsibilities
- Develop and execute a cross-platform content strategy (YouTube, Instagram, TikTok, Facebook)
- Edit and produce both long-form and short-form video content
- Create and optimize thumbnails, hooks, captions, and titles
- Analyze performance metrics (retention, engagement, reach, CTR) and iterate content
- Manage content calendar and scheduling across all platforms
- Repurpose content into multiple formats for distribution
- Build scalable systems for consistent content production
- Assist influencer outreach and collaboration efforts
- Stay on top of trends and platform-specific best practices
Requirements
- Proven experience growing social media accounts across multiple platforms
- Strong understanding of short-form content (Reels, TikTok, Shorts)
- Experience with long-form content strategy (YouTube or similar)
- Proficiency in video editing (Premiere Pro, Final Cut, CapCut, or similar)
- Deep understanding of hooks, retention, and audience psychology
- Ability to create content systems and workflows
- Strong organizational and execution skills
- Self-starter who can take ownership and drive results
Pay: $75,000.00 per year
Benefits:
Application Question(s):
- Describe accounts you’ve grown across any of these platforms: YouTube, Instagram, TikTok, or Facebook. Include starting and current metrics.
- Which platform do you feel strongest in, and why?
- How do you adapt the same piece of content across different platforms?
- What tools do you use for editing, scheduling, and analytics?
- Describe a time you significantly improved the performance of a piece of content. What did you change?
- What is your approach to influencer outreach and collaborations?
- How do you approach thumbnails, hooks, and captions?
- If hired, what would your first 30 days look like?
Work Location: Hybrid remote in Paoli, PA 19301
