Marketing Director
Target Position Date: August 2026
Reports to: Director of Digital Operations
Classification: Regular Full-Time, Non-Exempt
Location: United States-based remote position. Suitable home office required.
The NCEO is seeking a remote Marketing Director to own the execution of our email, paid, and organic programs while helping shape strategy for a mission-driven organization at the center of the employee ownership movement. The Marketing Director will collaborate across the organization to grow the NCEO’s reach, deepen engagement with the employee ownership community, and support our mission to help employee ownership thrive. We are looking for someone with strong hands-on marketing execution skills, excellent writing ability, and a passion for using data to continuously improve results.
The NCEO is a private nonprofit organization whose mission is to help employee ownership thrive. Founded in 1981, we have nearly 3,000 members and annual operating revenue exceeding $5 million. We continue to expand our programs, services, and impact across the employee ownership community.
Key Job Duties:
Marketing Channel Execution
- Plan and execute the NCEO’s email marketing campaigns in HubSpot, including regular broadcasts, calendar-driven campaigns for events and new releases, and targeted nurture/drip campaigns
- Manage the organization-wide marketing calendar and coordinate campaign timing across channels, in collaboration with other teams
- Write email, social, paid ad, and landing page copy, drawing on existing messaging framework and brand voice
- Develop and manage paid search (Google Ads, etc.) and paid social advertising (LinkedIn, etc.) strategy and campaigns
- Manage and grow the NCEO’s organic social media presence
- Assist in developing and optimizing website conversion paths; manage lead magnets, gated content offers, and conversion assets
Marketing Strategy, Planning, and Measurement
- In collaboration with our marketing agency, develop and implement new marketing strategies for the NCEO across email, social, and search
- Partner with Growth and Member Engagement (GME) team to develop marketing-sales/service alignment and orchestrated email strategy. Jointly develop messaging frameworks and value propositions for different audience segments, with strategies to effectively connect with each NCEO audience at every stage of their engagement with the NCEO.
- Partner with Events team to effectively market and grow the NCEO’s events, including our major spring annual conference and fall NCEO Forum
- Partner with Education team on content marketing, content planning, and design/publishing needs
- Own ongoing reporting on marketing program performance; use data to identify opportunities for improvement. Partner with the Director on reporting infrastructure.
- Build campaigns, segments, workflows, and smart content in HubSpot; partner with Director on CRM architecture (lifecycle stages, lead scoring, custom properties)
- Manage budgets for marketing and paid media
You Could Be a Great Fit for This Role If You Have
- Strong digital marketing experience across email, social media, paid advertising, and content marketing.
- Excellent writing and editing skills with the ability to adapt messaging for different audiences and communication channels.
- Experience executing marketing automation campaigns using HubSpot or a comparable CRM and marketing platform.
- Demonstrated ability to analyze marketing performance data and continuously improve campaign effectiveness.
- Strong project management skills with the ability to coordinate multiple priorities across departments.
- A collaborative approach and the ability to build productive working relationships across teams.
- Interest or experience in employee ownership, nonprofit organizations, membership associations, or mission-driven work.
Education
- No specific educational requirements. A bachelor's degree in Marketing, Communications or a related field is a plus.
Required Experience
- 3–7 years of B2B or nonprofit marketing experience, with personal ownership of email, paid, and/or organic channels
- Strong writing ability across email, ad, and social formats
- Hands-on experience executing in HubSpot (or other marketing platforms like Marketo, ActiveCampaign, Constant Contact) including building emails, segments, automations, reports, etc.
- Track record of using data to evaluate and improve marketing programs
Ideal candidates will also have at least some of:
- Event marketing experience
- In-depth HubSpot experience
- Paid search and/or paid social campaign planning and execution
- Strong design/layout skills
- Familiarity with Google Analytics or similar
- Experience in nonprofit, membership, association, or other mission-driven organizations
- Experience marketing to professional/practitioner audiences (HR, finance,executives)
- Background or interest in employee ownership
Compensation
The compensation for this position consists of base pay and variable income pay.
Base salary: Approximately $102,500 annually.
The size of the variable pay is determined by the performance of the organization and cannot be guaranteed in advance; however, our target annual variable compensation is approximately $8,000 - $10,000
Employees also receive generous benefits, including:
- 100% employer-paid health insurance premiums
- Automatic 3% employer contribution to a 401(k) plan after three months of employment
- Home office stipend
- Paid travel, lodging, meals, and related expenses while attending approved meetings and events, subject to organizational policy
The NCEO is committed to equal opportunity employment. Employment decisions are based on qualifications, experience, and performance—not personal characteristics protected by law. We value a diverse workplace and strongly encourage women, people of color, LGBTQ+ individuals, people with disabilities, veterans, and individuals from historically underrepresented communities to apply.
To Apply
Please apply using using this form: https://airtable.com/appeQ99H0DbT9YwQi/pag9GGwLckKmuimh7/form
Job Type: Full-time
Pay: From $102,500.00 per year
Benefits:
- 401(k)
- Dental insurance
- Employee assistance program
- Flexible schedule
- Health insurance
- Life insurance
- Paid time off
- Professional development assistance
- Vision insurance
Work Location: Remote
