Mission Statement:
We are Black Rifle Coffee Company, a veteran-founded company serving premium, fresh-roasted coffee to people who love America. We have a love for coffee, dogs, the outdoors, America, and most importantly, our customers! We are more than a product and more than a company; we are a culture. A culture full of motivated people who roll up their sleeves and get the job done with integrity, love, innovation, and radical transparency. Join us as we take action on our commitment to provide quality coffee and give back to the veteran and first responder communities and those who support it.
Job Summary
The National Account Manager – Kroger is responsible for developing and executing the strategic business plan for Black Rifle Coffee Company's Kroger business. This role will drive profitable sales growth, distribution expansion, merchandising execution, and market share across Kroger while serving as the primary relationship owner for key customer stakeholders.
Working cross-functionally with Category Management, Trade Marketing, Supply Chain, Finance, Demand Planning, and Marketing, this individual will develop and execute Joint Business Plans that support both BRCC's strategic objectives and Kroger's category growth initiatives. Success in this role requires strong customer relationships, analytical thinking, commercial acumen, and the ability to thrive in a fast-paced, entrepreneurial environment.
Job Details
This position requires candidates residing in either Cincinnati or Columbus, OH & surrounding areas.
Leadership and Functional Responsibilities:
Account Strategy & Business Development
Develop and execute Joint Business Plans (JBPs) that drive profitable growth, distribution gains, merchandising opportunities, and market share expansion.
Identify opportunities to grow assortment, shelf placement, promotions, and new product distribution.
Customer Relationship Management
Develop and maintain strong relationships with Kroger buyers, category managers, merchandising teams, and key decision-makers.
Sales Performance & Execution
Forecasting & Financial Management
Cross-Functional Leadership
Collaborate with Trade Marketing, Category Management, Marketing, Supply Chain, Finance, Product, and Customer Service to execute customer initiatives.
Education and Skill Requirements
Bachelor's degree in Business, Marketing, or a related field, or equivalent professional experience.
Knowledge of syndicated data platforms (84.51, Circana/IRI, Nielsen, SPINS, or Numerator).
Position Type/Expected Hours of Work/Physical Requirements
While performing the duties of this job, the employee is regularly required to, stand, sit; talk, hear, and use hands and fingers to operate a computer and telephone keyboard reach, stoop kneel to install computer equipment
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
Agency Disclaimer:
Black Rifle Coffee Company does not accept unsolicited resumes from staffing agencies, search firms, or third parties. Any resume submitted in the absence of a signed agreement will become the property of Black Rifle Coffee Company, and no fee will be paid. Please do not contact our team regarding recruiting services.
