Hotel General Manager – Beachside Resort, Gulf Shores, AL
Full-Time | Exempt | On-Site | Reports to Regional Director of Operations
ABOUT BEACHSIDE RESORT
Located at 610 West Beach Boulevard, just steps across the street from Gulf Shores Beach, Beachside Resort is a 97-room, locally-loved beachfront hotel known for its unique 3rd-floor pool deck overlooking the Gulf of Mexico, complimentary continental breakfast, and warm, welcoming "beachside living" vibe. We're minutes from Gulf State Park, Waterville USA and walking distance to some of Gulf Shores' favorite local spots. Guests come back year after year for the friendly service and easy beach access, and we're looking for a General Manager who will protect and grow that reputation.
We're searching for an experienced, hands-on Hotel General Manager to lead every aspect of resort operations, from front desk and housekeeping to guest services, revenue performance, and team culture. This is a rare opportunity for a driven hospitality leader to run a beachfront property on Alabama's Gulf Coast, one of the fastest-growing coastal tourism markets in the country, and put their fingerprint on a resort guests already love.
As General Manager, you will own the P&L, drive occupancy, ADR, and RevPAR performance, and build a high-performing team that delivers five-star guest satisfaction every single day. If you're a proven Hotel General Manager, Resort General Manager, Assistant General Manager ready to step up, or Operations Manager with a passion for hospitality leadership, this is your next career move.
WHY YOU'LL LOVE WORKING HERE
Lead a beachfront hotel located steps from Gulf Shores Beach, with a rooftop-style 3rd-floor pool deck overlooking the Gulf of Mexico
Work in one of Alabama's top vacation destinations, minutes from Gulf State Park and Waterville USA
Competitive salary, performance bonuses, and career growth within a growing hospitality group
Autonomy to lead operations, revenue strategy, and team development
A collaborative, supportive Regional Operations team invested in your success
The chance to lead a hotel with genuine local charm and a loyal, returning guest base
WHAT YOU'LL DO
Operations & Guest Experience
Oversee day-to-day resort operations across Front Desk, Housekeeping, Maintenance, and Food & Beverage
Ensure brand standards, cleanliness, safety, and regulatory compliance across the property
Deliver a consistent, memorable guest experience and resolve guest concerns quickly and professionally
Champion a strong guest satisfaction culture that turns first-time visitors into repeat guests
Financial & Revenue Performance
Own full property-level P&L accountability, budgeting, and cost control
Manage payroll, labor efficiency, and operating expenses to maximize NOI
Partner with sales and revenue management to execute pricing and revenue strategies
Track and act on occupancy, ADR, RevPAR, and local competitive set performance
Team Leadership & Development
Recruit, hire, train, schedule, and develop a motivated, cross-functional hotel team
Build accountability, teamwork, and a service-first culture across every department
Lead by example with a hands-on, on-the-floor leadership style
Property & Asset Management
Maintain the resort's appearance, upkeep, and preventative maintenance programs
Manage vendor relationships, inventory control, and protection of company assets
Prepare and submit accurate, on-time operational and financial reports
WHAT YOU BRING
2-3+ years of hotel or resort operations experience, including supervisory or management responsibility
Strong working knowledge of front desk operations, housekeeping, and hotel service standards
Track record managing budgets, controlling costs, and improving operational efficiency
Excellent communication, organizational, and problem-solving skills
Comfortable in a fast-paced, hands-on environment with lean staffing models
Flexibility to work weekends, holidays, and extended hours as the resort schedule demands
PREFERRED (NICE TO HAVE)
Experience with branded or limited-service hotels and resorts
Familiarity with hotel PMS systems and performance reporting tools
Prior experience as a Hotel General Manager, Resort Manager, or Hospitality Operations Manager in a coastal or resort market
READY TO LEAD BEACHSIDE RESORT?
If you're ready to bring your hospitality leadership, operational expertise, and guest-first mindset to a beachfront hotel in Gulf Shores, Alabama, we want to hear from you. Apply today and help lead Beachside Resort, and the local charm and hospitality it's known for, into its next chapter.
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Beachside Resort provides equal employment opportunities to all applicants and employees regardless of race, color, ancestry, national origin, gender, sexual orientation, marital status, religion, age, disability, gender identity, genetic information, or military service.
A&R Group is a vertically integrated turn-key hospitality firm focused on developing and operating high-value hotels through partnerships with globally recognized hotel brands. Equipped with full-service Development, Design, Construction and Hospitality Management teams, A&R is capable of addressing every stage of the process - from initial conception to ongoing maintenance and operations, A&R is the one-stop shop for every hospitality requisite.
