Mars United Commerce is seeking a Manager, Media Activation. Programmatic and Meta experience is required.
Candidates must reside in a commutable distance from Mars United Commerce’s Chicago or Detroit office.
ROLE DESCRIPTION:
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Develop and flawlessly execute BIC retailer-led digital media campaigns
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Hands-to-keyboard set-up, management and optimization of programmatic and social campaigns
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Develop RFPs and work closely with vendors for proposals
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Develop and collaborate on targeting, negotiate rates and refine overall executional plan based on client objective, media strategy and vendor capabilities
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Create and share presentations highlighting the campaign set-up and final plan with internal teams and clients
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Have clear understanding of campaign set-up, performance and reporting structure and clearly set and communicate performance expectations with internal and external teams
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Ongoing campaign monitoring and management, including hands-to-keyboard optimizations (self-serve Programmatic and social campaigns) and optimization suggestions with vendors (managed service campaigns)
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Report back on campaign performance. Collaborate with vendor and team to provide campaign data, insights and strategic recommendations based on client objectives, media strategy and results
SKILLS NEEDED:
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Attention to detail
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Programmatic experience is required, including hands-to-keyboard set-up, optimizing and reporting
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Meta experience is required
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Ability to organize & prioritize workload to manage timelines and deliverables for self, vendor and team Industry & media knowledge
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Strategic thinking in development of targeting, tactic, creative, etc.
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Strong verbal, written, presentation and intrapersonal skills
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Collaborative with willingness to listen and learn
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Sound decision making skills based on industry, agency and client knowledge
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Confident negotiator
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Paid social (Facebook, Instagram, Pinterest) experience, including hands-to-keyboard set-up, optimizing and reporting
