Position Summary
The Sales Manager, Corporate Market is responsible for driving group and meetings revenue from corporate accounts, balancing an even mix of existing account management and new business development. This is a standalone individual contributor role with no direct reports, requiring a self-directed professional who can independently manage the full sales cycle — prospecting, proposals, contracting, and account servicing — from start to finish.
This role will play a key part in growing our corporate meetings business as the resort expands its meeting space to a mid-size facility (up to 200 person capacity). Experience selling space prior to completion of a renovation or new build is a strong plus, as this person will spend significant time selling the future space using floor plans and renderings before it is move-in ready.
Key Responsibilities
- Manage and grow an existing portfolio of corporate accounts, maintaining strong relationships and identifying opportunities for repeat and expanded business.
- Proactively prospect and develop new corporate accounts, including third-party planners, DMCs, and direct corporate buyers, to build a healthy pipeline of net-new business.
- Independently manage the full sales cycle: lead qualification, site visits, proposal writing, RFP response, contract negotiation, and post-booking account service — with no sales coordinator support.
- Build and maintain accurate forecasts and pipeline reporting to support revenue management and seasonal demand planning.
- Partner with revenue management and operations to balance corporate group business against leisure transient demand, particularly during peak season.
- Represent the resort's expanding meeting space to corporate buyers in advance of completion, using renderings, floor plans, and phased availability to generate early bookings.
- Participate in sales trips, trade shows, and industry events to build market presence and source new corporate business.
- Maintain CRM/sales system records and ensure timely, professional follow-up on all leads and accounts.
Required Qualifications
- 5–8 years of hotel/resort sales experience, including at least 2–3 years specifically in corporate group sales (not solely leisure or transient sales).
- Demonstrated experience managing both existing account relationships and new business prospecting — able to speak to a specific historical split between the two.
- Experience selling meeting/event space in the 200 person capacity range, or a clear, transferable track record at a comparable scale.
- Working knowledge of the corporate RFP process and major sourcing platforms (e.g., Cvent, HelmsBriscoe, or similar).
- Strong written proposal and RFP writing skills, with the ability to manage all proposal and contracting work independently.
- Excellent pipeline and CRM discipline; proven ability to self-manage a book of business without sales support staff.
- Strong understanding of seasonal demand patterns and the ability to strategically target group business to fill shoulder and off-season periods.
- Comfortable wearing multiple hats across sales, basic account service, and pre-event coordination prior to operational handoff.
Preferred Qualifications
- Experience selling meeting or event space prior to completion of a renovation, expansion, or new property opening (“pre-opening sales” experience).
- Existing relationships with corporate accounts, DMCs, or third-party planners in the resort's core feeder markets.
- Experience balancing corporate group sales with incentive or SMERF business in a resort or seasonal property.
- Revenue management literacy, including the ability to evaluate group business against rate and displacement considerations.
Benefits:
- 401(k) matching
- Dental insurance
- Employee assistance program
- Health insurance
- Life insurance
- Paid time off
- Vision insurance
Experience:
- hotel/resort sales: 5 years (Required)
- corporate group sales: 2 years (Required)
Ability to Commute:
- Cape May, NJ 08204 (Required)
Work Location: In person
