Director of Sales – Hospitality
We are seeking a dynamic and results-driven Director of Sales to lead our sales strategy and drive revenue growth. This leadership role is responsible for developing and executing strategic sales initiatives that expand market share, increase customer acquisition, and strengthen long-term client relationships.
The ideal candidate is a high-performing hospitality sales leader with a proven ability to exceed revenue goals, identify emerging market opportunities, and position the hotel as a premier destination for corporate, group, and leisure business. Success in this role requires strong leadership, strategic thinking, and the ability to translate market insights into measurable sales performance.
The Director of Sales will work closely with hotel leadership to align sales strategies with overall business objectives while maintaining a strong focus on guest experience, market competitiveness, and sustainable revenue growth.
Key Responsibilities
- Develop and implement comprehensive sales strategies to achieve and exceed annual revenue targets.
- Drive customer acquisition and account growth within assigned markets and segments.
- Identify and pursue new business opportunities across corporate, group, leisure, and local market segments.
- Build and maintain strong, long-term relationships with clients, partners, and key stakeholders.
- Collaborate with hotel leadership to align sales, marketing, and revenue management strategies.
- Deliver compelling presentations, proposals, and negotiations that communicate the hotel’s value proposition.
- Monitor and analyze market trends, competitor activity, and customer demand to identify new growth opportunities.
- Maintain an active presence in the market through networking, community engagement, and industry events.
- Lead forecasting, reporting, and analysis of sales performance, pipeline activity, and revenue projections.
- Provide strategic insights that influence budgeting, pricing strategies, and business planning.
Qualifications & Skills
- Proven experience in hotel sales leadership with a strong track record of meeting or exceeding revenue targets.
- Previous experience as a Director of Sales, Sales Manager, or senior hospitality sales leader.
- Demonstrated ability to drive the sales process from prospecting through closing.
- Strong ability to communicate, present, and influence stakeholders at all levels, including executive leadership and C-suite clients.
- Expertise in negotiation, relationship management, and strategic account development.
- Ability to analyze market data and position the hotel competitively within the local and regional marketplace.
- Exceptional presentation, communication, and interpersonal skills.
- Strong organizational skills with the ability to manage multiple accounts and priorities.
Pay: $50,000.00 - $75,000.00 per year
Work Location: In person
