General Job Description
This position is responsible for driving referral growth by building and maintaining relationships with referring physicians, advanced practice providers (APPs), and a variety of healthcare facilities.
This role is critical within the organization; therefore, the successful candidate must be a team player, hold a strong commitment to service excellence for patients and care partners, have a positive attitude, energetic spirit, and possess excellent people and communication skills.
Essential Job Responsibilities:
- Promotes the Mission, Vision, and Values of the Practice
- Primarily responsible for executing strategic business development/networking activities, such as field outreach, community activities, exhibiting/attending conferences, special events, and physician meetings to drive referrals for the Practice.
- Manage/optimize relationships with existing referring offices and patients to facilitate repeat business and develop new referral relationships with physicians and medical staff.
- Participate in and contribute to business development & marketing project plans for execution and measure efforts by documenting all interactions to ensure revenue growth via weekly reports.
- Support design for creative marketing materials, such as newsletters, promotional materials, electronic media posts, signage, and press releases.
- Support social media presence as necessary (i/e postings, postings, responding to reviews, and connecting with the community).
- Ensure collaborative relationships exist between the Practice and referring physicians, clinic staff, referral coordinators, practice administrators, and any relevant business partners.
Professional Requirements:
- Bachelor’s degree in business, marketing, communications, or similar preferred.
- Progressive sales, marketing, and business development experience in the healthcare industry required, previous physician practice experience strongly desirable.
- Must possess a proven ability to communicate with and positively persuade others.
- Experience with online marketing and social media preferred.
- Strong computer skills required (graphic design experience a plus).
- Must be self-motivated, detail-oriented, and highly organized with strong analytical and problem- solving skills.
- Strong interpersonal, public speaking, verbal, and written communication, and public speaking skills.
- Ability to independently meet with physicians and employers to market services of the Practice
Skills:
- Skill in exercising a high degree of initiative, judgment, discretion, and decision-making to achieve organizational objectives.
- Skill in analyzing situations accurately and taking effective action.
- Skill in establishing and maintaining effective working relationships with employees, management, third-party payers, patients, and the public.
- Exceptional customer service and phone etiquette.
- Working knowledge of medical terminology.
- Computer proficiency and prior experience with Electronic Medical Records preferred.
- Ability to work in a fast-paced environment.
Physical Requirements:
- Requires frequent bending/carrying items weighing up to 50 pounds.
- Adequate physical ability including sufficient manual dexterity to perform the requisite healthcare services including computer entry.
Education:
- Bachelor's degree in business, communications, marketing, health care administration or related field preferred.
Job Type:
Benefits:
- Health insurance
- 401(k) matching
- Paid time off
- Vision insurance
- Dental insurance
- Flexible spending account
- Employee assistance program
