Sr. Campaign Performance Manager

Hubbard Broadcasting -
Cincinnati, OH

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Job Details

Full-time
$85,000 - $115,000 a year
9 days ago

Qualifications

Communication with suppliers
Customer communication
English
Data-driven problem-solving
Supplier relationship management (SRM)
Stakeholder relationship building

Full Job Description

Campaign Management and Strategy

Lead the execution of digital marketing campaigns by collaborating with sales representatives, ensuring accurate input of orders, and enhancing campaign launch strategies.
Utilize expert knowledge of platforms like Google Ads, Google Analytics, and Google Tag Manager to craft effective strategies that align with client objectives.
Provide insights on optimization opportunities by analyzing campaign data and making data-driven recommendations.

Vendor Management and Financial Oversight

Manage vendor relationships effectively, including a strong understanding of vendor mark-ups and pricing structures.
Conduct rigorous monthly reconciliations of vendor billing against campaign performance data to ensure accuracy and transparency.

Data Analysis and Insights

Monitor Google Analytics data, identifying trends in SEM/PPC, Display Advertising, and YouTube campaigns.
Interpret data to provide actionable insights that guide campaign adjustments and improvements.

Client Relationship Management

Cultivate and nurture relationships with priority clients, ensuring their satisfaction and campaign prosperity.
Present findings, insights, and strategies to clients, leveraging strong communication skills to convey complex information clearly.

Complete other duties as assigned.

Bachelor's degree in marketing, business, or related field (or equivalent experience).
A minimum of 5 to 7 years of progressive experience in digital campaign and vendor management.
In-depth expertise in Google Ads, Google Analytics, Google Tag Manager, and social media and digital platforms. Relevant certifications in digital marketing, including all Google Ads or Google Analytics certifications is required.
Demonstrated knowledge of digital trends and strategies including Local SEO, Organic SEO, SEM, PPC, Display Advertising, YouTube/OTT, Social Media Ads, and Website development.
Exceptional negotiation and vendor management skills.
Meticulous attention to detail. Excellent organizational skills.
Exceptional written and verbal communication skills for interacting and collaborating with sales representatives, clients, vendors, and internal teams. Strong interpersonal skills are needed to build and maintain relationships.
Proven track record of crafting effective campaign strategies and delivering results.
Strategic thinking, problem-solving abilities, and strong analytical skills.
Proficiency in Excel, data analysis, and reporting.
Adaptable and open to learning about new technologies and industry trends.
Ability to work in fast-paced, sometimes stressful environment.
Ability to handle and keep confidential information.
Ability to work in compliance with company policies and procedures.
Project an appropriate professional appearance and demeanor.
Ability to work established schedule and other hours as needed.
Interpersonal skills
Any Physical requirements
- Sits, stands, and walks on a regular basis.
- Ability to communicate in English both verbally and in writing.
- Dexterity to manipulate computer keys and other office equipment
- Requires the ability to think critically, strategically, and to articulate information in a clear and concise manner to others verbally and in writing.
- Work under pressure, meeting tight deadlines.
- Good vision to see computer screen.
- Read, hear and speak clearly.
- Prepare reports, business correspondence, and business proposals.

2060 Digital, voted one of Cincinnati's Best Places to Work, is a performance-oriented digital marketing agency specializing in developing and executing advertising campaigns that drive measurable results for local, regional, and national brands. Our passionate team of digital marketing experts takes pride in delivering consistent, measurable results for our diverse group of clients. Our culture values trust, respect, creativity and innovation as top priorities, and we believe that when people matter, our organization thrives. 2060 Digital is a Premier Google Partner and Facebook Marketing partner, housing a team of some of the brightest minds in the business with over 100 platform certifications. If you're obsessed with excellence, passionate about creating positive workplace and client relationships, and thrive in a dynamic team environment, 2060 Digital may be the perfect place to grow your career.

This is a fully remote position. This position drives the success of digital marketing campaigns, overseeing various aspects of campaign management, strategy development, analytics, and vendor relationships. Organizes effective campaigns, optimizing results, and ensuring client satisfaction through meticulous execution and strategic insights.

When extending an offer, the company considers a variety of factors such as (but not limited to) the candidate's work experience, education/training & key skills as well as internal peer equity and other market and business considerations. The salary range for this role is $85,000 - $115,000 per year. For information regarding our benefits, please copy the link below and paste in your browser: https://hubbardbroadcasting.com/our-company/working-here/

We are an equal opportunity employer, including disability/vets.

Hubbard Broadcasting has been committed to representing the communities we serve since our founding over 100 years ago. The same holds true today. We know the best way to accomplish this is by recruiting and retaining top talent from diverse cultures, life experiences, and world views. With dignity and respect, we value YOU and everything that makes YOU uniquely YOU.

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