Are you a relationship-builder who enjoys being out in the market instead of behind a desk? Do you thrive on helping customers succeed while representing industry-leading wine, spirits, and beverage brands?
At Badger Liquor, you'll be more than a salesperson - you'll be a trusted business partner to retailers throughout your territory. You'll help customers grow their business through innovative product recommendations, strategic merchandising, and exceptional service while representing Wisconsin's largest family-owned wine and spirits distributor.
If you're competitive, self-motivated, and passionate about delivering results, we'd love to have you on our team.
Every day brings new opportunities to make an impact. You'll:
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Build and strengthen relationships with retail customers throughout your territory.
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Grow sales by introducing new products, promotions, and supplier programs.
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Identify opportunities to increase distribution, shelf space, displays, and market share.
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Help customers maximize sales through merchandising, pricing recommendations, and inventory management.
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Present sales programs and promotional opportunities that drive business growth.
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Install and maintain eye-catching displays and point-of-sale materials.
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Prospect and develop new customer accounts.
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Stay informed on industry trends, competitive activity, and consumer preferences.
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Resolve customer concerns with professionalism and urgency.
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Plan your territory strategically to achieve sales goals while maintaining organized account records and reporting.
You're someone who:
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Enjoys building long-term relationships and earning customer trust.
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Is motivated by achieving goals and growing your territory.
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Communicates confidently and professionally.
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Can influence decisions and present ideas effectively.
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Thinks strategically and identifies opportunities others may miss.
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Is organized, self-directed, and manages time effectively.
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Enjoys solving problems and finding creative solutions for customers.
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Works well independently while contributing to a collaborative team.
- Experience in beverage alcohol, consumer packaged goods, retail sales, or outside sales.
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Knowledge of merchandising, retail promotions, or category management.
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A passion for wine, spirits, craft beverages, or the retail industry.
As Wisconsin's largest family-owned wine and spirits distributor, we've built our reputation on strong relationships - with our customers, suppliers, and employees. When you join our team, you'll receive the support, training, and opportunities you need to build a rewarding career.
- Competitive compensation with performance incentives
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Comprehensive benefits package
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Paid time off and holidays
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Ongoing sales and supplier training
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Career growth and advancement opportunities
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Independence to manage your territory
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A collaborative, team-oriented culture
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The opportunity to represent some of the industry's most recognized brands