The Senior Account Executive (SAE) supports the Director and Manager with all retailer project execution including asset management, systems updates, internal communications, meeting coordination/scheduling, meeting recaps, vendor communications, budget/finance support and retailer audits. The Senior Account Executive responsibilities are inclusive of execution for managed service (including RFP facilitation as requested) and self-service (for on and offsite display) campaigns. Additionally, they support AdOps/tagging ensuring that the Ad Ops Specialist if fully briefed and reporting in required manner for retailer. They support and execute budget management, campaign performance monitoring/recaps and managing advertiser portfolios. The Senior Account Executive owns billing and Marilyn data management duties. Candidates must reside within a commutable distance to the Mars United Commerce Cincinnati, Chicago, or Detroit (Troy) office for a hybrid work schedule.
PRIMARY RESPONSIBILITIES:
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Manage and build productive relationships and communications with cross functional teams (i.e., answer questions/provide direction) to keep projects moving forward
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Compile, author and distribute meeting or project recaps
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Develop knowledge of assigned brand or retailer brand positioning(s), understanding competitors, short and long term goals, consumer/shopper targets and marketing strategies
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Tactically support programs (development of timelines, trafficking and review of materials, estimation of costs, etc.) including briefing of AdOps and tagging support
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Manage and support projects effectively from start to finish
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Support budget management ensuring program estimates and actuals are managed to hours and costs
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Manage electronic job jackets/billing information
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Develop your proficiency across all Mars internal workflow and financial management systems
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Work effectively and efficiently with various internal departments
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Maintain and update team reports, including weekly status, marketplace assessments, etc.
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All other duties as assigned by Manager or Director
SKILL SETS REQUIRED:
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Bachelor’s degree in advertising, marketing, business or related field
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Minimum of 3 years of shopper marketing, media or advertising experience, preferably agency experience in retailer promotions
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Strong computer skills and proficiency in Word, Excel and PowerPoint
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Ability to manage time, adhere to strict timelines and work well under pressure
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Detail orientation and ability to multitask across fluid workload
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Proactive nature in the seeking of work/responsibility
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Dependability in execution of work and as member of assigned team
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Enthusiastic, “can do” attitude in accepting work/new challenges
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Desire to learn all aspects of the Shopper Marketing discipline
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Effective interpersonal skills working well across functions
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Conscientious work ethic
