Job Summary
We are seeking a dynamic and innovative Social Media Manager (preferably with competitive dance experience) to lead our digital storytelling and brand engagement efforts across multiple social media platforms. In this role, you will craft compelling content, develop strategic campaigns, and analyze performance metrics to elevate our online presence. Our perfect candidate will inspire audiences and drive measurable results that align with our brand vision. Our idea candidate will be willing to work with dancers and faculty to create fun and exciting content. This paid position offers an exciting opportunity to re-shape our dance studio brand! Hours and compensation negotiable.
Responsibilities
- Develop and execute comprehensive social media strategies that enhance brand awareness and engagement across platforms such as Facebook, Instagram, and TikTok.
- Create high-quality, engaging content including graphics, videos, photography, and written posts using media editing tools like Canva, CapCut etc.
- Manage daily social media operations to schedule posts, monitor activity, and respond to audience interactions.
- Implement social listening techniques to monitor brand reputation, industry trends, and competitor activities through social media analytics tools.
- Optimize content for SEO by conducting keyword research and integrating relevant hashtags and keywords to increase visibility.
- Run targeted advertising campaigns on Facebook Advertising and other platforms to reach specific audiences effectively.
- Analyze digital marketing performance through Google Analytics and web analytics tools to measure campaign success and inform future strategies.
- Foster positive relationships with media outlets, influencers, and community partners through effective relationship management and public relations efforts.
- Track media performance analytics to assess content effectiveness and refine strategies for continuous improvement in social media marketing efforts.
- Ensure all content aligns with branding guidelines while maintaining consistency in voice and style across channels.
Experience
- Proven experience managing social media platforms for brands or organizations with demonstrated success in growing audience engagement.
- Strong proficiency in social media management tools such as Hootsuite or Buffer (application).
- Skilled in graphic design and media editing.
- Experience creating multimedia content including videos, photography, and written copy tailored for digital audiences.
- Knowledge of SEO best practices combined with experience in social listening, social media analytics, and marketing online analytics.
- Ability to develop data-driven strategies based on performance metrics to optimize campaigns continually.
- Excellent communication skills with a knack for proofreading content to ensure clarity and professionalism in all posts.
Join us as our Dance Studio Social Media Manager where your creativity meets strategic insight! Bring your passion for digital marketing into a role that empowers you to shape vibrant online communities while advancing your career in a fast-paced environment dedicated to innovation and growth.
Pay: From $500.00 per month
Benefits:
Work Location: In person
