Overview
We are seeking a dynamic and innovative Social Media Coordinator to elevate our brand presence across digital platforms. In this energetic role, you will craft compelling content, manage social media campaigns, and analyze performance metrics to engage audiences and strengthen our online community. Your creativity and strategic thinking will drive brand awareness, foster meaningful relationships, and amplify our marketing efforts through social media marketing excellence. This paid position offers an exciting opportunity to influence digital conversations and showcase your expertise in a fast-paced, collaborative environment.
Responsibilities
- Develop and implement comprehensive social media strategies aligned with marketing goals to increase engagement and followers across all platforms.
- Create, curate, and schedule engaging content including graphics, videos, blog posts, and photography using media editing tools like Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite.
- Monitor social media analytics and marketing online analytics to measure campaign performance; optimize content based on insights from Google Analytics, web analytics, and social listening tools.
- Coordinate with public relations teams to craft positive brand narratives; manage relationship management efforts with influencers, partners, and community members.
- Conduct keyword research for content optimization; utilize SEO best practices to enhance visibility in search results.
- Oversee paid advertising campaigns on platforms like Facebook Advertising, analyzing media performance analytics to maximize ROI.
Skills
- Proven experience in social media management across multiple platforms including Facebook, Instagram, Twitter, LinkedIn, and TikTok.
- Strong content creation skills with proficiency in graphic design, video editing, photography, proofreading, and media editing tools.
- Deep understanding of social media content marketing strategies combined with expertise in social media communication and community engagement.
- Knowledge of digital marketing performance monitoring techniques using tools like Google Analytics and web analytics platforms.
- Ability to conduct social listening to gauge public sentiment; skilled in social media analytics for data-driven decision-making.
- Familiarity with marketing online analytics to track campaign success; experience with branding initiatives is a plus.
- Excellent relationship management skills with a proactive approach to stakeholder engagement within digital communities.
Join us as a Social Media Coordinator where your creativity fuels our brand story! Bring your passion for digital marketing performance monitoring and social media content creation into a role that challenges you daily while supporting your professional growth in the vibrant world of digital marketing!
Pay: $25.81 - $31.09 per hour
Work Location: In person
