Develop and expand strategic relationships beyond day-to-day client contacts, including procurement, director-level stakeholders, adjacent business units, and former client partners.
Provide oversight and strategic direction for major opportunities, proposals, and initiatives within the assigned book of business.
Own individual client P&L performance and contribute to overall group P&L, ensuring alignment with profitability targets.
Lead assigned accounts in partnership with the Creative Director, ensuring alignment on relationship and business objectives, prioritization of work, and effective resource allocation.
Drive the development and execution of organic growth plans, including management of action plans, revenue targets, and progress accountability.
Serve as the escalation point for internal and client-side concerns, ensuring timely issue resolution and risk mitigation.
Define and implement KPI measurement strategies with clients; lead Quarterly Business Reviews and similar frameworks to assess performance, deliver insights, and guide program optimization.
Support cross-functional teams on key projects and new business opportunities as needed.
Assess staffing requirements and manage account team resources to align with client demands and revenue projections.
Provide leadership, mentoring, and professional development for assigned account team members.
