Barn & Willow is a direct to consumer online home decor brand making window coverings more accessible. We believe buying window coverings should not be as hard as it is and should not cost you a fortune. So, we came up with Barn & Willow - With our unique supply chain we by-pass all middlemen and work directly with textile manufacturers to bring the premium most quality of window curtains and shades, starting at $99 and shipped in 7 days.
We’re looking for a smart thinker who is marketing savvy, loves to put on a creative hat and super execution oriented to join our team as a Marketing Manager
Your core responsibilities:
Manage our influencer program - starting from identifying influencers to working out sponsored posts, the final execution and reporting.
Build our social media strategy and exponentially grow our engagement initiatives. We love to see MoM growth
Build an end to end content strategy and manage our guest blogger program including Identifying relevant guest bloggers for weekly posts.
Create and manage our own weekly email newsletter strategy.
Manage Giveaways and product partner collaboration process
Create weekly reports for new user acquisition, engagement and ROI through newsletters, social media, influencers and all other relevant organic marketing channels
Must have:
At least 2+ years experience handling Influencer program, social media strategy, email newsletter and content for an eCommerce company
Prior experience with lifestyle brand and/or consumer focussed company preferred
Believe in GETTING THINGS DONE, FIXING IT and SHIPPING IT.
Smart thinker and highly execution oriented. One but not the other won’t help
Very detailed oriented and obsessive about design, font style and site aesthetics
Can initiate conversations with press, bloggers, influencers, and other industry contacts if required
Passionate about working in a startup environment
A fun person to work with and an excellent team player
