Job Overview
We are seeking a dynamic and motivated Digital Content & Website Intern to join our marketing team! This paid internship offers a fantastic opportunity to gain hands-on experience in digital marketing, content creation, and website management. As a key contributor, you will support the development and execution of engaging digital content and assist in optimizing our online presence across multiple platforms. This role is perfect for someone passionate about digital marketing, eager to learn, and ready to make a tangible impact through innovative content strategies and technical website enhancements.
Duties
- Assist in creating compelling digital content for websites, social media channels, email campaigns, and advertising platforms.
- Support website management tasks using content management systems like WordPress, ensuring content is up-to-date and aligned with brand standards.
- Conduct keyword research and utilize SEO tools to improve website visibility and organic search rankings.
- Help optimize landing pages and digital assets for conversion through A/B testing and conversion rate optimization techniques.
- Collaborate on social media marketing campaigns across platforms such as Facebook, Instagram, LinkedIn, and Twitter, including social media advertising campaigns.
- Analyze web analytics reports using Google Analytics, Google Tag Manager, and other tools to track performance metrics and recommend improvements.
- Assist in setting up and managing digital marketing campaigns using Google Ads (AdWords), SEM strategies, and marketing automation tools.
- Support the design of graphics using Adobe Photoshop and Adobe Creative Suite for various digital channels.
- Contribute to email marketing initiatives by creating engaging copy and managing campaign setups.
- Participate in website performance marketing efforts by implementing technical updates with HTML, CSS, JavaScript, and SQL as needed.
Qualifications
- Currently pursuing or recently completed a degree in Marketing, Communications, Computer Science, or a related field.
- Basic understanding of SEO principles, tools, and techniques for content optimization.
- Familiarity with website management systems such as WordPress or similar CMS platforms.
- Knowledge of HTML, CSS, JavaScript, SQL is preferred but not mandatory; willingness to learn is essential.
- Experience with graphic design software like Adobe Photoshop or Adobe Creative Suite is a plus.
- Strong copywriting skills with the ability to craft clear and engaging content.
- Ability to analyze data using Google Analytics or similar web analytics reporting tools.
- Enthusiasm for social media management and digital marketing strategies including paid search marketing (SEM) and social media advertising campaigns.
- Technical proficiency in website management tools such as Google Tag Manager; familiarity with marketing automation platforms is advantageous.
- Excellent communication skills with a proactive attitude toward learning new skills in digital marketing technology.
This paid internship provides an exciting platform to develop your skills in digital marketing while contributing to innovative projects that elevate our online presence!
Pay: From $18.00 per hour
Benefits:
Work Location: Hybrid remote in Dana Point, CA 92629
